With the first post-pandemic TyreXpo Asia getting underway in a little over two months’ time, the organiser of the B2B tyre trade show shares that it can “no longer guarantee floorspace” due to overwhelming demand. It has therefore begun a waitlist for exhibitors who wish to be present when TyreXpo Asia takes place at the Marina Bay Sands Convention Centre on 8 to 10 March.
Singapore’s resurgence as a travel destination means that Tyrexpo Asia will soon return to its traditional home. Nine months out from the next planned show, organiser Tarsus Southeast Asia reports bookings from more than 100 international visitors, with half the floorspace across the three exhibition halls already occupied.
After new updates to Singapore’s Covid-19 response, Tarsus Southeast Asia has opted to move Tyrexpo Asia 2021 to a fully digital event format. The organiser had previously hoped to make the 17-19 November event a hybrid exhibition, with an in-person expo in the hall space running alongside digital elements over its three days. The Singapore Government’s latest updates have confirmed that event engagements will be significantly impaired, and strong travel restrictions remain in place, underlining the difficulties in hosting international events. Tarsus said it is partnering with a leading specialist in hybrid event platform management to present a highly professional virtual online show.
Tyrexpo Asia 2021 is due to open in almost seven months’ time in March 2021. The show’s organiser Tarsus says businesses are “looking for a platform for recovery,” and so far the Singapore event for the international tyre market has attracted more than a hundred exhibitors. Exhibitors will include Stamford Tyres International (Singapore); Deestone Corporation (Thailand); Goodtire Rubber Industrial (Taiwan); GB Tyres (UK); Sun Rubber Industry (Malaysia); Service Industries (Pakistan); and Middle East Tyre Center (UAE).
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Tarsus Group