Sailun to display ‘culmination’ of strategic investments at Reifen 2016
Sailun states that it has boosted sales growth and market share “in many European countries” since the introduction of its new car and truck tyre distribution strategy in 2011. The cornerstones of this strategy, which the manufacturer describes as “relatively simple” with “several key interlocking components”, including the full range of Sailun car, truck and bus, summer, winter, and all-season tyres will be demonstrated on the Sailun stand at Reifen 2016: Hall 7, stand 7D20.