Trelleborg supporting Challenger partnership with campaign
Trelleborg is supporting its collaboration with Challenger Tractors with a new marketing campaign entitled “Trelleborg and Challenger: Power Needs Power”.
Agricultural
Trelleborg is supporting its collaboration with Challenger Tractors with a new marketing campaign entitled “Trelleborg and Challenger: Power Needs Power”.
On 13 August Polish tyre maker TC Dębica informed the Warsaw Stock Exchange of further reductions to its planned 2012 production of passenger car, truck and agricultural tyres. These changes approved by the company’s Board of Directors come on top of cuts announced in March and May, and reduce Dębica’s planned 2012 passenger car tyre production by an additional four per cent, truck tyre production by one per cent and agricultural tyre production by nine per cent.
In 2012 Guizhou Tyre Company Ltd returns as a Brityrex exhibitor. This year at its stand – stand 71 – the Chinese tyre maker will display its Advance range of radial and cross-ply OTR tyres, radial truck tyres, agricultural tyres and industrial/forklift tyres.
A team from Michelin’s research and development facility in Ladoux, France, has completed a UK trial to demonstrate how fitting tractors with tyres which can operate at very low pressures can save over 20 per cent in fuel costs. The team used a pair of Fendt tractors at Merrist Wood College in Guildford, Surrey before an audience of leading farmers, agronomists and tyre dealers.
Visitors to Hall One at Reifen 2012 will have noticed periodic loud bangs emanating from the Gaither Europe stand, where the Netherlands based company was demonstrating its innovative Bead Bazooka product, a hand-held rapid air release tool for seating tubeless tyre beads. The company said it was rolling out a nine litre “XL” version of the product at Reifen and forthcoming European shows, having displayed the six litre model at SEMA. TÜV approved, the tool was also nominated for an innovation award.
Even though its sales only increased 5.95 per cent during the first half of the current financial year, Michelin has managed to boost its net income a healthy 37.2 per cent during the period. The French tyre maker’s net sales in the six months to June 30 amounted to 10.71 billion euros, up from 10.11 billion a year earlier. From this total, 5.5 billion euros was generated from the sale and distribution of passenger car and light commercial vehicle tyres, 3.27 billion from truck tyres, and 1.9 billion from specialty businesses. Operating income (before non-reoccurring items) rose 35.9 per cent per cent to 1.32 billion euros and operating margin grew from 9.6 per cent to 12.3 per cent. Net income for the period increased from 971 million euros in the first half of 2011 to 1.42 billion euros during the reporting period.
Michelin have launched a dedicated farming website for the UK and Ireland. Michelin-agricultural-tyres.co.uk contains technical information for every size of tyre in Michelin’s extensive agricultural range. This includes recommended pressure settings and load ratings, available to download 24/7 at the click of a mouse or swipe of a finger.
Mitas Tyres Ltd, which describes itself as the UK’s leading off-road tyre manufacturer, chose the Cereals 2012 show earlier in the year to highlight its extensive range of high-specification row-crop tyres. According to the company its range is now the largest in the UK.
The Firestone Tyre Pressure Calculator app is on track to hit 10,000 downloads by this year’s harvest. The free app, which is already available for iPhones, was launched for android devices at the 2012 Cereals Show in Lincolnshire.
Trelleborg has become first ever official sponsor of Italian magazine Trattori’s Tractor of the Year awards after signing a long-term agreement with the publication. Upon announcing the deal, Trattori editor Stefano Agnellini said “the choice of Trelleborg as our official sponsor of the awards was naturally driven by the key role which the company plays in the agricultural industry and its strong partnership with the leading tractor manufacturers. The partnership is also the result of the special attention Trelleborg has always given towards the real needs of farming professionals.”
Trelleborg is to be the first ever official sponsor of the Tractor of The Year awards, after signing a long-term agreement. Launched by Italian magazine Trattori in 1998, the awards scheme – now in its 16th year – celebrates innovation in tractor design and technology from the world’s leading manufacturers and agricultural machineries.
India-based Speedways Rubber Company decided to enter the radial agricultural tyre segment with the addition of new manufacturing equipment a couple of years ago. The upgraded part of the production operation is now said to be running smoothly ahead of reaching full capacity in the first quarter of 2013. With new manufacturing equipment, increased output and larger products in hand, company representatives are now further developing their plans for where to sell these tyres. And the business’ recent appearance at Reifen 2012 in Essen demonstrates the firm’s clear international perspective.
Two years ago, at Reifen 2010, Starco marketing manager Brian Lorentzen told Tyres & Accessories off the record that the company was in the process of developing plans involving the agricultural sector. At this year’s show the news was finally made public as Starco announced its entry into the tractor radial tyre market. The Danish company describes this agricultural debut, which centres on a new distribution agreement with the tyre manufacturer ATG (Alliance Tire Group), as “a move that breaks with the past and indicates the shape of things to come.” Under the agreement, Starco will now distribute ATG’s Galaxy tractor tyre range in Denmark, Sweden, Poland, Germany and the Benelux countries.
Trelleborg Group has inaugurated its latest new manufacturing facility in Xingtai, Hebei, China to manufacture high-performance specialty, primarily agricultural tyres.
According to the company, the latest undisclosed investment is part of Trelleborg’s continued long-term strategy to grow in markets with “favourable potential.” The site produces both radial and bias technology tyres for farming, forestry and agro-industrial applications in sizes ranging from 18 to 42 inches. The manufacturing output from the facility will reach 150,000 units over more than 200 tyre sizes by 2013. It will serve the needs of Trelleborg’s partners by providing local supply to their Chinese facilities, and just as importantly to local manufacturers.
Today the Trelleborg Group inaugurated its new agricultural tyre factory in China. The plant, which is located in Xingtai, Hebei Province, is set up for the manufacture of both radial and cross-ply tyres for farming, forestry and agro-industrial applications. It will serve the needs of Trelleborg’s partners by providing local supply to their Chinese facilities, and just as importantly, to local manufacturers.
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