Tyre firms eye Saudi Arabia as strategic growth market
With more than 13 million tyres being imported annually and a market that is set to grow by 12 per cent each year (according to the US commercial service), Saudi Arabia is the largest market for tyres and tubes in the Middle East region. This growth, fuelled by an ecomomy riding on high oil prices, high disposable incomes and an appetite for all things automobile, means that the Kingdom is firmly in the sights of tyre and tube manufacturers worldwide.