Goodyear Archives - Page 138 of 243 - Tyrepress

Founded in 1898 by Frank Seiberling, The Goodyear Tire & Rubber Company is an American multinational tyre manufacturing company based in Akron, Ohio. It is one of the oldest, biggest and best-known tyremakers in the world. Goodyear makes tyres for automobiles, commercial trucks, light trucks, motorcycles, SUVs, racing cars, aeroplanes, farm equipment and heavy earth-mover machinery. Find all the news and analysis you need relating to Goodyear here.

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Goodyear and Tredit Extend Trailer Tyre Supply Agreement

Goodyear, along with Tredit Tire & Wheel Company, has signed a two-year extension of their contact to supply trailer tyres to OE trailer manufacturers in the US. This arrangement thus sees the continuation of a relationship begun in 2005. Goodyear will supply its Marathon ST tyres, which range in size from 13 to 16- inch rim diameters. Goodyear Marathon tyres are used on light- and medium-duty trailers, which include RV, cargo, horse and boat trailers.

3rd November 2008/by Tyrepress Editors

Goodyear Sees Q3 Profits Fall

Goodyear has released its Q3 financial report, showing a drop in quarterly profit. News sources suggest that weak demand in both OE and replacement markets are responsible. However shares are up 14 per cent following the net income announcement, because the quarterly profit of $31 million ($0.13 per share) beat very low expectations. Last year, the company’s net profit for Q3 was at $668 million ($2.75 per share), boosted by the sale of its engineered products division.

The company reports a $19 million operating loss in the North American market, way down from last year’s profit of $66 million. “The tyre industry is facing challenging business conditions as the global financial crisis and slowing economic conditions are impacting consumer demand,” stated Goodyear CEO Robert Keegan. However, there was better news in Latin America and Asia-Pacific regions, where the company’s profits grew.

3rd November 2008/by Tyrepress Editors

Goodyear Provides Floating Voting Reminder

Our friends in the US are just a hop, skip and a jump away from their presidential election, but the absent minded amongst them need not write a reminder in reverse letters on their forehead and hope they encounter a mirror on election day – all they need to is go outside and stare at the sky. The Goodyear blimp has taken to the air to remind voters that November 4 is the day to remember.

31st October 2008/by Tyrepress Editors

Union Reports Layoffs Coming at US Goodyear-Dunlop Factory

The Goodyear-Dunlop tyre manufacturing plant in Tonawanda, New York is soon to experience its first round of layoffs in nearly 30 years, say union officials. According to the Buffalo News, they indicate that around 100 people at the 1,100-worker facility may lose their jobs.

31st October 2008/by Tyrepress Editors

Improved with Age? Goodyear Wants You….

Recent research suggests that the number of drivers 80 years of age is set to double in the next decade. Therefore one tyre manufacturer is seeking mature motorists to prove that performance really can improve with age. To coincide with the launch of the OptiGrip, a tyre designed to deliver exceptional performance throughout its lifetime, Goodyear has teamed up with the Institute of Advanced Motorists to appeal for drivers with the same ability.

Goodyear aims to dispel the myths commonly associated with older road users, says spokesperson Anna Stanley. “Mature motorists are often criticised for their driving. However, it is often these drivers with many years of experience under their belts that are able to react well and keep their cool in difficult situations.

30th October 2008/by Tyrepress Editors

NCC Directs Goodyear to SEMA Show

The NCC, an American manufacturer of consumer electrical devices, is to showcase its new line of licensed Goodyear-branded GPS navigation systems at the 4-7 November SEMA automotive trade show in Las Vegas. The systems are designed for use primarily in passenger cars, though a commercial model will also be displayed.

The units – model numbers GY130 and GY135 (affordable range) and GY140 and GY145 (Mid-range) – will feature the company’s “INSTANT Rerouting” system, which utilizes a constant, proactive analysis of all possible routes within a one mile radius to calculate new directions instantly when a user changes their route. In effect the system prevents the time-inefficient recalculations made by some GPS units whenever a turn is missed. This feature will be exclusive to Goodyear GPS products.

30th October 2008/by Tyrepress Editors

Goodyear Cutting Saturday Production in European CV Tyre Factory

Goodyear has announced an end to Saturday production at its Colmar-Berg, Luxembourg factory. This decision, taken as a result of falling demand for commercial vehicle tyres, follows an announcement in early October that the plant’s Sunday shift was being suspended.

Company spokesperson Jean-Paul Bruck has commented that the further reductions in production at the factory have been scheduled due to existing stock levels. Following the October cut in reduction stock levels fell, however they are again stagnating. “We are concerned that they will rise further,” Bruck commented. “We want to produce no tyres [that are] already in inventory.”

29th October 2008/by Tyrepress Editors

Marketing Genius’ Plan Backfires

To attract customers, a fast fit outlet can offer value for money, good service and a product range that suits varying motoring requirements – or they can place a wrecked car, complete with an authentic looking deceased driver, outside the premises. Shop managers tempted to opt for this second retailing approach, however, should learn from Frank Holcomb’s experience.

28th October 2008/by Tyrepress Editors

Goodyear, Dunlop Perform Well in Winter Testing

The Goodyear and Dunlop brands have achieved excellent notices in the latest round of independent tyre tests for winter tyres. Both labels are hoping to capitalise on these successes on the testing track with commercial success throughout Europe. Winter tyres account for about 30 percent of total European consumer replacement tyres, so it is understandable why the companies are keen to grab a greater piece of the market. The results of these tests are generally seen as important factors in European motorists’ winter tyre buying decisions, and with the use of winter tyres a lawful requirement in several European countries, including Austria, Sweden, Finland, and the Baltics, they could prove particularly interesting to the companies.

Independent tests by the ADAC, Germany’s leading automobile club, and the auto magazines AutoBild, Stitung Warentest and Auto Motor und Sport, singled out for praise the Goodyear Eagle Ultra Grip 7+, the Dunlop SP Winter Response and Dunlop SP Winter Sport 3D. Meanwhile Test World, the leading testing organization based in Finland, and Swedish motoring magazine Motorforaren had words of praise for Goodyear’s Ultra Grip Extreme and the Ice Navi ZEA respectively.

28th October 2008/by Tyrepress Editors

Goodyear Dunlop Wins Top PR Awards

Two PR campaigns by tyre company Goodyear Dunlop have been commended by industry experts, having been awarded three gold awards for its commitment to corporate social responsibility and use of photography, as well as receiving the prize for best publication.

The 2008 Goodyear Playground Appeal, which saw the tyre giant grant a needy playground a £10,000 makeover, has been deemed a worthy winner in the Midlands CIPR PRide Awards which recognise outstanding work in the field of communications and public relations. The accolade, which was awarded in the corporate responsibility category, was given to Goodyear for successfully executing the campaign and communicating the brand’s continued commitment to family safety through the Playground Appeal. Using an intensive media relations strategy, the campaign successfully positioned the brand as champion in the family safety arena whilst taking a responsible stance on the environment through recycling.

28th October 2008/by Tyrepress Editors

Three MNA Plats to See Sharp Reductions

Michelin North America will significantly cut production at four of its U.S. plants as the company reacts to downturns in the replacement and OE markets. The reductions will impact MNA’s passenger and light truck/SUV tire plants in Tuscaloosa, Ala., Ft. Wayne, Ind., and Opeilka, Ala. Some 40 per cent of the workforce at those plants will be on temporary layoff, MNA said, an estimated 1,500 people. The cutback will last up to eight weeks, MNA said.

The company said eligible employees will receive state unemployment benefits during the slowdown period, and supplemental income per the company’s contract with the USW. At press time, the reductions will not affect MNA’s other U.S. or Canada plants, though there have been reports of some production slowdowns at other facilities.

As demand slows, other tyre makers have take action to reduce production. Bridgestone Americas and Goodyear both have reduced output. Cooper announced last week that it was examining its U.S. production with an eye toward closing at least one plant. Kumho has delayed construction of its planned U.S. plant in Macon, Ga. (Tire Review/Akron)

28th October 2008/by Tyrepress Editors

Goodyear Awards High School Senior $30,000 Scholarship

Goodyear awarded $40,000 in scholarships to six students of the Goodyear Racing and Diversity Program. During pre-race ceremonies at the Atlanta Motor Speedway yesterday, Goodyear presented grand prize scholarship winner Alex Stephens, an Atlanta-area high school senior, with a check for $30,000 toward his continuing education. Five other students received a $2,000 scholarship: Adriana Harris, Dover, Del.; Ashli Moore, Dallas; Desiree Slaughter, Detroit; Rodrigo Bernal, Daytona Beach, Fla.; and Stephanie Vasquez, Los Angeles.

Goodyear Racing and Diversity programme provided minority high school students from across the country the chance to experience NASCAR first-hand and receive a behind-the-scenes look at a NASCAR race. Students had to maintain a minimum 3.0 cumulative GPA and be in good standing in their school and local community to become eligible for race-weekend internships. Once selected, students were paired with several ‘mentors’ in career areas of interest to them for two days of work. Students who completed their race-weekend internships were then eligible to apply for the scholarships. (Tire Review/Akron)

27th October 2008/by Tyrepress Editors

Goodyear Promotes Safety in New Ad Campaign

Goodyear is highlighting the safety aspects of its products through a new integrated advertising campaign. The advertisement, created by London based agency Leagas Delaney, utilises the iconic Goodyear blimp, portraying the airship as a flying laboratory housing a team that looks after drivers on their journey.

The safety message is bolstered by statistics highlighting the safety benefits of Goodyear’s innovations, and the campaign also introduces a new endline – ‘Safety Together’ – and a new corporate identity. The campaign will be shown across Europe, the Middle East and Africa, encompassing TV, print and point of sale.

23rd October 2008/by Tyrepress Editors

More Goodyear Plant Shutdowns Imminent

News of further shutdowns at Goodyear truck tyre division factories is circulating in the US media. The latest, reported by the Topeka Capital Journal and local television stations, concerns the company’s Topeka, Kansas factory, most recently closed for the week starting October 13. Goodyear says that two further week-long closures await the plant this year.

According to Goodyear spokeswoman Amy Brei, the shutdowns are to take place the weeks of November 3 and December 1. Goodyear officials blame the shutdown on Hurricane Ike and reduced demand for truck tyres. Raw material and fuel costs, along with a flaccid economy were also factors, said Brei.

23rd October 2008/by Tyrepress Editors

Goodyear Dunlop Announces 2008 Charity Ball

Goodyear Dunlop has announced its 2008 Charity Ball, which will take place on 29 November. The event will be the second ball in two years, and follows the success of a similar event in 2007, where the impressive sum of £24,500 was raised for the company’s corporate charity. Earlier in 2008, Goodyear Dunlop pledged to raise £50,000 to fund the development of a specialist play area for the Childhood and Adolescent Mental Health Service (CAMHS) at the hospital. Since the appeal was launched in April 2008 the company’s’ associates have been jumping at the chance to support the cause with Goodyear Marathon truck tyre rolls, dress down days and even a cycle ride from Birmingham to Paris.

“This event is a great opportunity to support the work of the Children’s Hospital, while having a good time,” says Anna Stanley, Goodyear Dunlop communications specialist. “Compared to previous events there is no training, sweat or bungee ropes involved, just a great evening. People can buy single tickets or purchase a whole table for friends, family or corporate guests. Either way a good night is guaranteed. The evening will include a Champagne reception, live band and four course meal, with Central News’ Bob Hall playing host making this a real night to remember in aid of a very worthy cause.”

22nd October 2008/by Tyrepress Editors