December 2018
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Giti to pioneer first all-women’s team at Nürburgring 2019
Following the completion of the 2018 motorsport season, Giti Tire says it will feature a record four vehicles participating in the 24 Hours Nürburgring race, including driving the first all-women racing and technician team. The pioneering all-women team is the first of its kind at the 24 Hours Nürburgring race.
Prinx Chengshan the only HKEX-listed tyremaker at Tire+
Based in the city of Guangzhou, the Guangzhou International Automobile Exhibition is particularly close to the Chinese off-shore territories of Hong Kong and Macau. Still, despite the show’s proximity to such personal and corporate wealth, Prinx Chengshan unique inasmuch as it was the only Hong Kong stock exchange (HKEX) listed tyre manufacturer at the show.
Pirelli boosts SRO link Blancpain GT World Challenge, Pirelli GT4 America Series
Pirelli’s global motorsport partnership with promoter SRO Motorsports Group has been strengthened with the arrival of the Blancpain GT World Challenge in 2019. The global championship brings together the Pirelli World Challenge in USA alongside the other GT sprint series promoted by SRO throughout Europe and Asia. This brings the total number of SRO competitions supplied by Pirelli up to 12. Pirelli will also become the headline sponsor of the new Pirelli GT4 America series, with 36 cars homologated, 20 of which are brand new models.
Vredestein Traxion Optimall wins LAMMA 2019 Innovation Awards gold medal
Vredestein has been awarded the gold medal in the LAMMA 2019 Innovation Awards’ Driven Innovation category for its Traxion Optimall tyre. This VF (very high flexion) tractor tyre is designed to deliver traction, fuel efficiency and productivity to reduce substantially the total cost of ownership. It will be displayed on the Vredestein stand at LAMMA Birmingham, the UK’s largest farm machinery, equipment and services show, on 8-9 January.
Motokiki tyre price comparison site launches
A new online tyre price comparison service has launched, aiming to provide UK motorists with an online tool to choose their tyres quickly and easily, and bringing together products from a wide variety of retail businesses. Motokiki’s comparison engine is designed to offer an impartial whole of market price comparison of tyres from a broad range of suppliers, as well as tyre label result comparison, and the location in which they can be fitted. The company initially comprises 20 staff in offices a short walk from Port Talbot railway station, working on the technical development and marketing of the website, with other aspects of the business outsourced to teams around the country, such as its London-based communications agency, FWD Consulting. Tyres & Accessories travelled to south Wales in late November to attend the launch, with Maven Capital Partners (“Maven”) and the Development Bank of Wales, which have collectively made an equity investment of £3 million in the company, also represented.
5 years on, Evergreen-Zelos partnership ‘thriving’
Renault Clio Cup racer Dan Zelos has been supported by Evergreen Tyres for half a decade. The partnership started in karting, and has continued to Zelos’ current drive in the Renault Clio Cup. The tyre brand states that its support for Zelos is motivated both by the marketing opportunity it offers and by helping a young driver achieve his ambitions.
Falken celebrates ‘most successful’ VLN season
Falken Tyres experienced its most successful VLN Endurance Championship season in 2018, securing seven podium finishes including two race victories, as its Porsche 911 GT3 R beat its competitors around the Nordschleife. The Type 991 has been the most successful Falken race car in the VLN to date, claiming two wins and nine podium finishes since its racing debut in April 2016. A reliable competitor, it has completed more than 30,000 racing kilometres overseen by Falken’s engineers.
Yokohama increases motorsport profile with successful 2018
Yokohama has called 2018 one of the most high profile and busiest in recent years for its motorsport operation. The manufacturer’s products have been action in rallying and on the circuit, where Yokohama launched its support of the major new TCR series in the UK. The company also continued its ongoing support for a number of promising young drivers and grassroots motorsport.
Linglong awarded China Industrial Award
On 9 December 2018, the fifth China Industrial Award Ceremony was held at the Great Hall of the People in Beijing. Shandong Linglong Tire Co., Ltd. won China Industrial Award, the first tyre enterprise in China to win this award. Wang Feng, chairman and president of Linglong Tire, accepted the award at the Great Hall of the People.
British motorsport history made on Pirelli rubber in 2018
History was made in Pirelli’s third season supplying the British GT Championship when Flick Haigh became the first woman to be a champion in the series.
Dunlop’s ‘most successful’ status continues at Le Mans, Isle of Man
Dunlop’s long record of success at the Le Mans 24 hours and the Isle of Man TT was continued in 2018, though the tyre brand added victories in other four and two-wheel series too.
The increasingly high-value UK tyre replacement market
4x4/SUV and UHP markets continued to grow in 2018
As part of our review of 2018, Tyres & Accessories asked market research specialists to give an overview of some of the key trends that have taken place in the UK car, 4x4 and light truck replacement tyre market trends during the course of the year. In doing so, we have a good foundation for looking forward into 2019 and beyond. What we found was that UK tyre replacement market is increasingly high-performance and increasingly high-value.
GfK’s Panelmarket data compares the period between November 2016 and October 2017 with November 2017 to October 2018. Reading left to right, the infographic below shows the percentage share of the panelmarket broken down by vehicle type (passenger car, 4x4 including SUV and light commercial vehicle); key changes in the panelmarket during the last 12 months broken down by rim diameter; brand tier split; and the two five tyre sizes.
NTDA taking action against false Association membership claims
The NTDA is taking action against a number of UK tyre retailers who are falsely claiming to be members of the association, displaying the NTDA logo on their recovery vehicles, websites and marketing collateral, or who are advertising that repair work carried out at their tyre depots is carried out to “the NTDA standard”.
Bridgestone’s five-star motocross riders enjoy a winning Battle
Five motocross stars running on Bridgestone’s range of Battlecross tyres have secured seven championship titles. Josh Gilbert, Callum Green, Josh Waterman, Rory Jones and Simon Lane all competed on the company’s products in 2018 and all won significant pieces of silverware, before paying tribute to the rubber that kept them on track all year round.
