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4921

E-CUBE’s 4th generation mobile service unit helps TMG extend global reach

The E-CUBE mobile tyre service unit’s fourth generation has been introduced into global markets, as its manufacturer looks to expand its distribution network further. The pandemic has resulted in a considerable uptick in mobile auto servicing, as motorists adapted to new patterns of work and commuting. With many auto servicing companies upgrading or expanding their service van fleets, there is an opportunity for suppliers of small-footprint, transportable equipment suitable for this purpose. The E-CUBE 48-volt lightweight mobile tyre fitting and servicing unit, manufactured and distributed globally by Netherlands based Technomarketing Group (TMG) is one option ready to capitalise on the rise in popularity of mobile servicing.

4922

Hankook Tire gains ISCC PLUS certification

Hankook Tire has obtained the International Sustainability and Carbon Certification (ISCC) PLUS mark, which recognises its sustainability initiatives throughout the entire value chain from sourcing of renewable raw materials to sustainable finished products. The tyre maker points out that it’s the first firm in the tyre manufacturing industry to gain this status.

4923

India first: Vredestein pauses motorcycle tyre sales in Europe

Early in 2019, Apollo Tyres announced it would introduce motorcycle tyres into Europe under the Vredestein brand name, promising performance that competed with its rival’s first line products at prices competing with their second or even third line ranges. The first three models – the Vredestein Centauro ST radial for sport touring bikes, Centauro Road sports radial, and Staccata scooter range – debuted at the EICMA show in Italy later that year.

4924

SEO: Blackcircles catching Kwik Fit in UK tyre search engine positioning

On the one hand, most sources agree that online tyre demand is booming as a result of the pandemic and its related lockdowns. However, on the other hand, such rapid growth has also led to increased competition online. One way of finding which tyre firms are getting ahead in the online space is to consider the race for pole-position in Google search results. Since Google is the by far the biggest search engine online holding a dominant 92.47 per cent global market share as of June 2021 (87.7 per cent in the UK specifically), getting your brand ahead of the competition in search results makes a big difference. And paid search advertising, known as pay-per-click (PPC) – is one way to do that. In order to get a handle on the tyre retail sector’s virtual performance in 2021, Tyres & Accessories worked with SEO marketing specialists Evolved who analysed the organic search and PPC performance of the top 23 UK-based etailers and concluded that online specialist Blackcircles is taking ground from bricks and mortar market leader Kwik Fit, amongst other things.

4925

Pro-Align: maximise wheel alignment opportunity with standard free checks

Wheel alignment checks offer garages the opportunity to demonstrate professional customer service while boosting profitability considerably, with a sizable proportion of the car parc suffering from misalignment, according to a leading garage equipment company. Pro-Align, the distributor of Hunter garage equipment products, says that 70 per cent of cars on the road today are misaligned. This, it continues, means there is a prime opportunity for workshops to help identify these issues through free alignment checks for every customer, regardless of what they had originally booked in for. After returning the initial outlay on machinery, Pro-Align says realignment jobs can then typically return profit margins of 88 per cent.

4926

Falken OE on Seat Leon

Seat has selected one of Falken’s most popular tyre models, the Ziex ZE310 Ecorun, as a factory fitment. Seat Leon models rolling of the line at the car maker’s plant in Martorell, Spain will wear the tyre in size 205/55 R16. An additional ‘A’ in the product name will set these tyres apart as original equipment Seat tyres – the OE tyre is thus known as the Falken Ziex ZE310 A Ecorun.

4928

OE partnerships a focus for ZC Rubber Europe Technical Center

Zhongce Rubber Group Co., Ltd (ZC Rubber) has opened a facility in Germany to support its global original equipment development and to work with key OE accounts in the region. The Europe Technical Center (ETC) is located in Hannover and began operations on 1 November. Two key members of the team, Martin Wells and Jörn Tietjens, join the company from Giti Tire and bring with them considerable OE experience, particularly with Volkswagen Group.

4930

Pyrum to supply Continental from expanded pyrolysis plant

German end-of-life tyre recycling specialist Pyrum Innovations AG has started expanding production capacity within the pyrolysis plant at its headquarters site in Dillingen, Saarland. The expansion will add two further production lines to the single line that’s been operating since May 2020 and has to date produced pyrolysis oil, recovered carbon black (rCB) and pyrolysis gas from more than 7,000 tonnes of waste tyres.

4931

Vredestein Pinza AT debuts in Times Square

After launching the Vredestein brand across North America in September 2020, Apollo Tyres Ltd presented its new tyre on a Times Square billboard in New York, USA. According to the company, the new Vredestein Pinza AT features ‘Silent Groove’ multi-pitch technology for quieter operation “than competing all-terrain tyres”; a three-ply triplex casing for enhanced durability and protection against external damage; and a “severe snowflake marking”.

4932

Integration on-track: Goodyear reports 16% growth plus greater synergies from Cooper Tire acquisition

The Goodyear Tire & Rubber Company has published figures that show its third-quarter 2021 sales were $4.9 billion, up 42 per cent compared with a year ago. Of course, much of this increase was driven by the company’s acquisition of Cooper Tire, but growth still came in at 16 per cent with the benefits of the Cooper merger excluded. At the same time, Goodyear executives also reported that the company now expects circa 50 per cent greater Cooper merger-related synergies than before. Specifically, this means a benefit of $250 million in run-rate synergies by mid-2023 up from an initial forecast of $165 million. And what’s more, the company expects to realize approximately $20 million of these savings in 2021. No estimates for 2022 synergies are being released until at least the end of 2021 and more likely February 2022 when full-year 2021 data has been processed.

4933

Our growing digital archive led to some blasts from the past

Earlier this year a retired tyre industry veteran got in touch to ask if we wanted any of his old copies of Tyres & Accessories. While our archives stretch all the way back to our first edition in 1946, outside the British Library there were some gaps in the first couple of decades. So, we jumped at the chance. The offer of vintage editions from the swinging 60s also comes at a time when we are working hard on digitising our back catalogue. So far, the 132 copies going back to 2010 have been through the process and are now available online. And the first decade of the millennium (2000 to 2010) is also well underway. From here, the goal is to work back in time until we have a full complement. So, should you want to look into the history of your company or find out what happened in the tyre business on an important date such as an anniversary – our digital archive will be there to help you reminisce. And if there is a particular historic article you think we should digitise sooner rather than later, please get in touch via theeditor@tyrepress.com to let us know which edition we should transfer to the digital realm and why.

4934

Tyre CEOs meet to confirm TIP mandate

Chief executive officers of ten leading tyre manufacturers convened online yesterday to review progress and confirm the ongoing mandate of the Tire Industry Project (TIP). During the biennial meeting they also approved the project’s next two-year work plan.

4935

Nokian adds to E-Truck & R-Truck ranges

New sizes have joined the Nokian E-Truck medium/regional haul and Nokian R-Truck on-/off-road ranges. Nokian Tyres has introduced a steer axle Nokian E-Truck Steer fitment in size 385/55R22.5 as well as a Nokian R-Truck Trailer tyre in size 285/70R19.5.

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