30th consecutive month of growth in UK car registrations – SMMT
Traditionally a fallow month ahead of the introduction of new plates, August has continued the trend of new car registration growth in the UK. Announcing the figures, the Society of Motor Manufacturers and Traders revealed that 72,163 new cars were registered in August, a 9.4 per cent rise on August 2013 and the 30th consecutive month of growth. Anticipation is now growing for September, usually a far busier month on the back of the plate change.
Continue ReadingGoodyear aggressively pursuing leading position in UK truck tyre market
Following the completion of a period of transition, and with market volumes on the up, Goodyear Dunlop is aggressively pursuing sales growth, including winning some of the biggest fleets in the UK. Tyrepress spoke about the companys expansion strategy with Goodyear UK and Ireland commercial director, Marc Preedy at the end of August.
Continue ReadingGoodyear wins Eddie Stobart fleet tyre supply deal
Goodyear Dunlop has won the contract to supply tyres to Eddie Stobart, the UK’s largest haulage fleet. The five-year contract, which took effect at the start of August, sees Goodyear Dunlop supply new tyres largely based around the company’s latest generation Kmax product offering to Stobarts and will be service by the Truck Force network.
Continue ReadingBridgestone staying strong in a growing truck tyre market
The good news is that with demand up and with the company selling as big a proportion of retreads as ever, Bridgestone’s UK truck tyre business remains a key player in the UK truck tyre market. In the Republic of Ireland things are even better. However, premium manufacturers like Bridgestone have also seen the rise in the prominence of lower cost alternatives in recent years. While companies like Bridgestone continue to occupy leading positions when it comes to blue-chip and other national fleets, the wider context brings new challenges with it, especially when it comes to countering volume versus value strategies. Tyres & Accessories spoke with Bridgestone UK commercial director Greg Ward in order to find out more.
Continue ReadingWheels of change?
The recession had a disproportionately large impact on the haulage industry. With many firms going to the wall and others trimming their fleets right back and running their tyres to death, this all had a similarly big impact on the truck tyre business too. Back in 2009 Tyres & Accessories observed that the combination of shrunken demand and aggressive competition from up-and-coming manufacturers (namely Hankook at that time) really shook the market up. Five years later, comparing the market then and now reveals that this “shake-up” trajectory continues well into the new decade, with both Hankook and Giti occupying significant market share positions that simply were not feasibly early in the new millennium.
Continue ReadingCooper: Chengshan worth US$440 million, say valuers
Cooper Tire & Rubber Company has reported the results of its long-awaited independent valuation of Cooper Chengshan (Shandong) Tire Company Ltd (CCT). The valuation, which is also the option price, was determined to be RMB 2.722 billion roughly US$440 million at the current exchange rate.
Continue ReadingApollo Tyres extends Manchester United partnership to 69 countries
A year after announcing its initial partnership with Manchester United, Apollo Tyres has announced how the advertising and marketing cooperation has grown from covering just the UK and India initially to a total of 69 countries. The additional 67 countries cover virtually all of what can be called Europe - and even as far as Turkey, but does not include Russia. In addition the number includes the Middle Eastern markets Apollo has invested in developing its retail and distribution presence in recently. Further afield in the Far East - Thailand is also included. These markets are said to have been chosen based on their positions as influential and fasting growing markets. No details relating to the scale of investment associated with the partnership have been revealed. However it is said to have been “satisfactory for both parties.”
Continue ReadingNexen Tire advertising at Everton, Spurs, Southampton and West Ham
Nexen Tire advertising at Everton, Spurs, Southampton and West Ham Nexen Tire has announced that it is advertising at the grounds of four English premier league football clubs this season. According to the company, the brand can be seen at the stadiums of Everton FC, Tottenham Hotspur FC, Southampton FC and West Ham United during the 2014/2015 season.
Continue ReadingApollo to promote expanded industrial tyre range in grand European tour
Apollo will introduce its full range of industrial tyres to end users and tyre specialists in Europe with a six-month tour of the continent. Apollo Vredestein specialists will visit eight countries to introduce Apollo branded industrial tyres to as many users and dealers as possible. The company will use a specially designed Volkswagen Crafter, with dual Manchester United branding, to display almost all types, sizes and profiles of tyre during the promotional tour.
Continue ReadingKings Road Tyres to launch Aeolus Valued Partner incentive at Brityrex
Kings Road Tyres was appointed as the exclusive distributor of Aeolus passenger car tyres at the beginning of 2014, and the company has announced the launch of this venture as a focal point of its Brityrex International 2014 activity, presented on its own stand. Primarily known as a distributor of commercial and agricultural tyres, KRT plans to get behind its new PCR product range with a package for retailers, called the Aeolus Valued Partner scheme. KRT says it will offer exclusive and innovative benefits, including an Aeolus-themed merchandising package, to fit out a reception area.
Continue ReadingBradley Smith talks to Bridgestone ahead of Silverstone homecoming – video
Britain’s leading MotoGP light Bradley Smith is looking forward to “the best and worst part of the season” in one race, when he gears up for a spectacular Silverstone homecoming. Speaking exclusively to the series’ official tyre supplier Bridgestone, the Monster Energy Tech 3 star gives his thoughts on a red letter day below, fresh on the back of a top six finish at Indianapolis.
Continue ReadingBlackcircles.com sponsoring Formula E on ITV
Blackcircles.com has signed a headline sponsorship deal with ITV for the broadcaster’s coverage of Formula E series of races which begin on 13 September in Beijing, China. With the final race on the streets of London on 27 June 2015, other city locations on the calendar include Beunos Aires, Miami, Monte Carlo and Berlin. ITV will be broadcasting live and highlight shows on ITV4, ITV4HD and ITV4+1, with catch up also available on ITV Player, itv.com and ITV Player Mobile app across online and mobile devices.
Continue ReadingGaither Europe to unveil new Bazooka Big Booster at Automechanika
Netherlands based Gaither Europe will exhibit its new 38-litre bead booster at this year’s Automechanika Show in Frankfurt (Hall 8 D04). Known as the Bazooka Big Booster, the model extends the Bead Bazooka range’s capabilities to even larger tyres, including the agricultural market.
Continue ReadingApollo broadens its football portfolio with VfL Wolfsburg sponsorship
In UK football circles Apollo Tyres is best known for its Manchester United sponsorship, and the tyre maker now aims to replicate its Manchester experience over in Germany. Apollo Vredestein has signed up as partner to Bundesliga team VfL Wolfsburg for the 2014/15 season, and as national partner for the Wolfsburg men’s team and international partner for the women’s team for the 2015/16 season. In a statement announcing the deal, the company said such a sponsorship is in line with Apollo’s strategy and “should make a significant contribution to promoting the Apollo brand internationally.”
Continue ReadingMichelin introduces WRC tyre trio
No less then three new Michelin tyres have been developed for this season’s FIA World Rally Championship, and the tyre maker says “extremely positive feedback” was garnered following private session tests by its partner teams, with improvements noted in a number of areas. The trio represents a complete renewal of Michelin’s WRC range and covers every road and weather condition expected during the championship calendar.
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