![What Car?’s new TV ad](https://www.tyrepress.com/wp-content/uploads/2019/12/WhatCar.png)
What Car?’s new TV ad
What Car? has launched a new television advert as part of its ongoing strategy to connect Britain’s new car buyers to its growing network of trusted dealers. The advert - which debuts on 30 December - is What Car?’s first-ever television campaign and forms part of a larger media rollout that also includes paid social content, display and print advertising throughout the first three months of 2020.
Continue Reading![Aftermarket of tomorrow — what does the electric motor mean for independent workshops?](https://www.tyrepress.com/wp-content/uploads/2019/12/MAHLE-Traktionsmotor.jpg)
Aftermarket of tomorrow — what does the electric motor mean for independent workshops?
The advent of e-mobility is often accompanied by uncertainty for workshops. How much maintenance does an electric motor need? What sort of repair volume can be expected? Which are the common models and voltage levels? And how can workshops obtain the information needed to ensure safe, efficient, and fast maintenance and repairs? This is where Mahle Aftermarket comes in, as a 360° solutions provider with OEM expertise.
Continue Reading‘Unprecedented growth’ for CAM Online Tyre Catalogue
CAM’s Online Tyre Catalogue (OTC) now includes 600 brands and more than 326,000 individual products on the back of “unprecedented growth in the last 12 months,” the company states The central tyre data hub includes labelling information where applicable, product size data, and visuals across all available categories of tyre. Users can access the data anywhere in the world.
Continue Reading![North West 4×4 Response fits Davanti Terratoura tyre](https://www.tyrepress.com/wp-content/uploads/2019/12/NW4x4response1.jpg)
North West 4×4 Response fits Davanti Terratoura tyre
North West 4x4 Response has made Davanti its tyre partner. The crisis support charity will fit the brand’s all-terrain Terratoura as its official tyre. North West 4x4 Response volunteer drivers use their own 4x4 vehicles to provide access for midwives, firefighters, food and supplies to communities that are difficult to access.
Continue Reading![Traxx Tyres hitting the road with independent dealer conference in 2020](https://www.tyrepress.com/wp-content/uploads/2019/12/Traxx-Darvill-sml.jpg)
Traxx Tyres hitting the road with independent dealer conference in 2020
At the end of November, Traxx Tyres hosted its 2019 Independent Tyre Dealer Conference at the Cardiff City Stadium, close to the company’s new depot in Bridgend). Customers and contacts, predominantly independent tyre dealers and garages, were introduced to some of the wholesaler’s select brands, including Vredestein, Lassa, Vitora, Atturo and Rema Tip Top. Traxx Tyres also arranged workshops that provided a focus on new tyre technology as well as current products, information on product development and marketing tools available to the sector.
Continue Reading![EC rates Fiege alongside Bosch and Bridgestone for second straight year](https://www.tyrepress.com/wp-content/uploads/2019/12/fiege-innovation-challenger-1.jpg)
EC rates Fiege alongside Bosch and Bridgestone for second straight year
Startup Europe Partnership (SEP), an initiative by the European Commission, has distinguished Fiege as an Open Innovation Challenger. Having first achieved this standard a year ago, Fiege is being distinguished for the second time in a row. The annual ranking also includes multinationals like Google, Nestlé and Bridgestone. Next to Fiege, a further three German enterprises were distinguished: Bosch, Daimler, and SAP.
Continue ReadingBrits cook enough turkeys to travel the world over 10,000 times in an EV
Hungry Britons will use the same amount of power to cook their turkey this Christmas as needed to send an electric vehicle around the world more than 10,000 times.
Continue ReadingAward-winning GS Yuasa Academy proves a hit with PMM
The GS Yuasa Academy has received a ‘Top Product’ award from the trade magazine Professional Motor Mechanic (PMM).
Continue Reading![IAAF gears up for change at Annual Conference](https://www.tyrepress.com/wp-content/uploads/2019/12/IAAF-Conference.jpg)
IAAF gears up for change at Annual Conference
The IAAF Conference 2019 has highlighted the massive technology-led transformation in the global automotive industry and how every business in the independent aftermarket can take full advantage.
Continue Reading![Michelin policy ‘boosts tyre performance’ – DJ Coaches](https://www.tyrepress.com/wp-content/uploads/2019/12/408-Michelin-DJ-Coaches-1200x797.jpg)
Michelin policy ‘boosts tyre performance’ – DJ Coaches
DJ Coaches is to adopt a 100 per cent Michelin policy after in-house tyre data showed that its Michelin tyres typically last up to 140,000km longer than a premium competitor brand fitted as original equipment to newer vehicles in the fleet.
Continue Reading![From London to Mount Everest on Avon tyres](https://www.tyrepress.com/wp-content/uploads/2019/12/richard-barr.jpg)
From London to Mount Everest on Avon tyres
Adventure motorcyclist Richard Barr rode 10,000 miles from London to Mount Everest on Avon tyres. In the process Barr raised thousands of pounds for the Down’s Syndrome Association and Woolgrove School, Special Needs Academy.
Continue ReadingNynas enters restructuring process
Nynas AB (publ) filed for “company reorganisation” in Sweden at Södertörns District Court today (Monday 16 December 2019). According to a company statement, Nynas’s banks have refused to continue to extend loans to the company and therefore “Nynas cannot pay due debts forcing the company to apply for a reorganisation”.
Continue Reading![ToughTech’s expansion supported by £100,000 NPIF investment](https://www.tyrepress.com/wp-content/uploads/2019/12/Tough-Tech-1.jpg)
ToughTech’s expansion supported by £100,000 NPIF investment
Tyre pressure monitoring systems (TPMS) firm ToughTech has received a £100,000 investment from NPIF – BFS & MSIF Microfinance, managed by GC Business Finance and MSIF and part of the Northern Powerhouse Investment Fund.
Continue Reading![Why sensorisation means ADAS and ADAS means calibration equipment](https://www.tyrepress.com/wp-content/uploads/2019/12/ADAS-calibration-equipment-002.jpg)
Why sensorisation means ADAS and ADAS means calibration equipment
As the road to autonomy continues, companies such as Tesla, Uber, Ford, and Toyota are putting an increased emphasis on reaching the ultimate goal of ‘Level 5’ autonomous vehicle operation. With self-driving cars becoming closer to reality, advanced driver assistance systems (ADAS) are rapidly becoming commonplace in modern cars. Today, an increasing number of vehicles are equipped with ADAS, featuring collision avoidance, autonomous braking in emergencies, cruise control, and self-parking. Moreover, several safety organizations are lobbying governments to mandate at least two types of ADAS in all new vehicles. As of 2022, new safety technologies such as advanced emergency braking systems (AEBS) and forward collisions warning systems (FCWS) will become mandatory in vehicles in the US and Europe. With this in mind and following the publication of “ADAS Calibration Equipment Market” by Future Market Insights, Tyres & Accessories got in contact with one of the report’s writers, Alice Ajit Mutum, in order to find out more. According to her Future Market Insights biography, Mutum is an experienced market research writer and has written extensively on the industrial automation and equipment, and automotive domains.
Continue Reading![The Klarius case and the future of exhausts in an electric vehicle world](https://www.tyrepress.com/wp-content/uploads/2019/12/Klarius272-Court-case-QA_pic1.jpg)
The Klarius case and the future of exhausts in an electric vehicle world
On 3 December 2019, Manchester Crown Court cleared five current and past directors and managers of Klarius Products Ltd of charges of selling non-typed approved catalytic converters. Following the news of the Klarius directors’ acquittal, Tyres & Accessories got in touch in order to find out the inside line of what happened in and around the case.
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