MIRS Introduced By Pirelli
Pirelli recently invited journalists and analysts to its factory at Bicocca, Milan in order to see first hand the company’s new manufacturing process MIRS (Modular Integrated Robotized System). MIRS reduces the steps in tyre manufacturing from 14 to 3 and a tyre can be produced every three minutes. Tyres are built round a special drum, with the instructions given to the robots (the process is totally automated) through a barcode. The tyres are said to be more uniform and consistent. As well as its speed and flexibility, MIRS has the advantage of compactness and a line capable of producing 125,000 tyres a year can be sited in an area of a mere 350 square metres. Pirelli Chief Executive Marco Tronchetti Provera said that Pirelli will invest 50 million Euro over the next three years in 80 MIRS lines, increasing output by ten million tyres a year. Two of these lines will be located at Pirelli’s Burton-on-Trent factory in the UK, concentrating on SUV and 4x4 tyres. Burton stopped making tyres in 1994 and the news is a welcome change for the UK tyre manufacturing industry. It is a large factory, and there is ample scope for more MIRS lines to be added in the future, should this be Pirelli’s strategy. The figures associated with MIRS are truly impressive; investment costs are lower than for traditional factories and the minimum economic batch size has been reduced from 3,200 units to 375. The time taken to change sizes comes down from 375 minutes to 20. Workforce productivity is increased by 80% and MIRS uses less energy than a ‘normal’ plant. The manpower needed is significantly reduced too – it is estimated that 850 staff will be needed to produce the proposed ten million tyres. There is one other figure which, in these days of competition and falling prices, is even more interesting – a MIRS tyre is 25% cheaper to produce than a conventional tyre.
Continue ReadingSuccessful Dunlop Cloverleaf Comes To An End
Dr. Volker Wingefeld (49), Finance Director of Dunlop GmbH, is leaving the company within the next few weeks to join the board of Buderus AG, responsible for finance. Dr. Manfred Gerresheim (61), board member responsible for technical development and Robert Schäfer (61), chief executive of Dunlop, are considering leaving at the end of this year. The Dunlop management team is completed by its fourth member, Hans-Jürgen Wagner and, during the 90s, was very successful, turning in several record profits in a row.
Continue ReadingJohn Lampe to lead Bridgestone/Firestone USA
Bridgestone/Firestone USA has announced John Lampe as successor to outgoing Masatoshi Ono. John Lampe steps up from the number two position to lead the largest subsidiary of the Bridgestone Group. The announcement was made official at a company press conference in Nashville on 10th October.
Continue ReadingHigh Brand Recognition For Goodyear During Recall
In a survey in the US, it seems that OE pull-through is an important factor and that the tyre recall has – according to Goodyear – stimulated interest in tyres. Before the recall, 36.7 per cent of respondents said they would choose Goodyear tyres and 21.4 per cent Firestones. During the recall, these figures changed to 55.2 per cent and 4.1 per cent respectively.
Continue ReadingControl Of Thailand Joint Venture For Michelin
The Siam cement Group is to reduce its shareholding in the Michelin Siam Group from 50 per cent to 40 in order to concentrate on its core business. The shares will be purchased by Michelin, the other partner in the joint venture, giving it a 60 per cent stake. Michelin Siam has three factories in Thailand, plus a tyre mould making plant and a steel cord factory. The company makes Michelin brand tyres for vehicles from motorcycles to aircraft.
Continue ReadingEncore – A New Michelin Service For Fleets
Michelin has introduced a new initiative in the UK, aimed at supplying a single source, total tyre life package for fleet customers. Called Encore, the new service introduces a retreading facility for Remix tyres and the possibility of retreading new tyres from competitors. The retreads will be branded Encore and will only be available for fleet customers and not on retail sale. Further details are available in November’s TYRES & ACCESSORIES. The company has made ‘substantial’ investments at Stoke-on-Trent, including a new, independent retreading facility, in an attempt to woo fleet business. Encore will only be available to those customers who buy Michelin tyres as new, as the whole aim of the scheme is to increase sales of new Michelin tyres. For fleet customers, product alone is no longer enough, as they are demanding more in the way of services and tyre management. Encore gives Michelin a greater measure of control and enables the company to offer a ‘new to scrap’ tyre management service.
Continue ReadingBrazilian Carbon Black Plant For Degussa Hüls
German company Degussa Hüls is building what it says will be one of the most modern industrial carbon black plants in the world at Paulinia, near Sao Paulo, Brazil. Production will begin in early 2002 and initial annual capacity will be 60,000 tonnes. Degussa Hüls says the new site will strengthen its role as a global partner of the rubber industry.
Continue ReadingGoodyear Invests 50 Million Marks in Production Base Philippsburg
This year Deutsche Goodyear will invest a total of 50 million marks in new production facilities at its Philippsburg factory while simultaneously introducing more flexible working hours. Having obtained the agreement of the works council to a seven-day week (now 21 shifts per week instead of the former 17 shifts), productivity at the German Goodyear factory is now set to increase once more. The additional capacity thus created will be utilised chiefly to produce high-speed tyres, whose market importance in Germany has been rising steadily for several years. Central to the investment is super-modern machinery for the further improvement of product quality in the manufacturing process for high-speed tyres -–a market segment of central importance to Goodyear’s strategic development. The production volume of five million tyres at Philippsburg will remain unchanged for the time being, declared Leo Ruf, a member of the management, but the share of high-speed tyres in our annual production will go up by 700,000 to approximately four million units. The background: Since 1995 demand for technologically sophisticated tyres in high-speed categories of more than 240 km/h (speed indices W, Y and ZR) alone has grown by over 200,000 units per year in the German market. This interesting niche is estimated to double from 1.5 to at least three million units by the year 2001.
Continue ReadingDunlop Ceases Truck Tyre Manufacture At Birmingham
Dunlop Tyres UK announced today that it will cease truck tyre manufacturing at its Birmingham factory. 650 jobs from a total workforce of 1,700 will be affected. Car, light truck, motor sport and racing tyres will still be made at the plant. Dunlop says the move is part of a Europe-wide rationalisation process as a result of excess capacity in the European tyre industry and the current market situation.
Continue ReadingUlrich Ossowski Responsible For Truck Tyres
Ulrich Ossowski, Director, Commercial Products for Bridgestone/Firestone Germany has been made responsible for sales and marketing of total truck tyre aftermarket and original equipment business in Germany
Continue ReadingThe World of Wheels
The large manufacturers of car wheels, especially those cast of aluminium, are growing ever larger. Business is booming worldwide, but the financial results of most manufacturers in this field of activity are well below those achieved in other industries. Wheel manufacturers, on the one hand, suffer from the low ratings stock exchanges accord to car manufacturers and their suppliers, and on the other, because their products are regarded as low tech. But all the time big changes are taking place in the world of wheels – in the form of new technologies and an optimisation of existing products. New wheel technologies, however, are not the only decisive factor, another considerable influence is the car manufacturers’ aggressive pricing, well beyond what many a supplier can bear. Some wheel manufacturers focus their activities on the original equipment market in the belief that it will allow them to operate more cost-effectively. Others like to commit themselves to the refit markets because they think they can thus keep their ears closer to the market and be well-placed to offer car manufacturers superior development capability. Which way is the right one, or whether both can succeed – that is something we shall only know in a few years’ time. Of course the starting position is different from wheel manufacturer to wheel manufacturer and from car producer to car producer. In the comprehensive report in this and the following (April) issues we shall outline the trends in detail.
Continue ReadingBridgestone Aims To Gain Market Shares In Brazil
Japanese tyre manufacturer, Bridgestone is going for more market shares, especially in the truck tyre segment. This could effect the market leader Michelin, who has about 30% of the market. Bridgestone is also increasing the prices in Brazil for the replacement market by 8% and the OE market by approximately 10%. The only option to the price increase is to walk away from a losing money business.
Continue ReadingOne Hundredth Birthday of Gummiwerke Fulda
For the 17th year running Gummiwerke Fulda held its dealer conference in March, this time in combination with celebrations in honour of the company’s one hundredth birthday. Last year Fulda boss Bernd Hoffmann had to make do with the presence of Goodyear’s top man for Europe, Valensi, but this time the management representation could not have been better. Sam Gibara, CEO of the group, made his welcoming speech to about 1,500 guests from all parts of the world, with Valensi and Gerd Grünenwald, responsible for marketing and sales Europe, also very pleased to help the company celebrate. Last year in particular and recent years in general proved to be very good years for Fulda. Until a few years ago the Fulda brand was heavily dependent on ATU and Stinnes, but that is now completely changed. Fulda’s German turnover is now spread over many small customers. Turnover with the two large ones is still important, of course, but gone are the days of total dependence. In Germany Fulda sells more tyres than Goodyear, but one has to add that Goodyear prices (trade to user) are significantly above Fulda’s. In the more recent past Fulda has had to compete with, or be measured against, Dunlop as well. It will be very interesting to see where the emphasis of Gerd Grünenwald’s and his team’s multi-brand strategy will lie. Details can be found in the April edition of NEUE REIFENZEITUNG.
Continue ReadingYokohama Introduces New High-Performance Tyre A 539
In the last week of March Yokohama Rubber Co. presented the new A 539 tyre to the European trade press at the Japanese D-Parc (Daigo Proving Ground and Research Center). Thirty-three sizes of this tyre will be available in Europe, about 20 of them are already in the market, the remaining sizes to be introduced within the next four weeks. The A 539 has an asymmetrical tread pattern and, according to the manufacturer, the excellent qualities of sportiness, quiet running and good cornering stability on dry and especially on wet roads.
Continue ReadingMichelin Aims At Increasing Share In HP Sector
Michelin intends to increase its share of the growing and highly profitable high performance market. Any gain of market share would be at the expense of Pirelli and Continental.
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