Goodyear bringing retro tyre look to NASCAR
Being decades behind the times isn’t typically a good thing for a tyre maker, but this weekend is different – it is Labor Day weekend in the USA, and Goodyear is supplying a special ‘throwback’ version of its race tyres for the weekend’s NASCAR races at Darlington Raceway in South Carolina. The tyres form part of a broader throwback initiative at Darlington that will honour the track’s storied past in NASCAR racing during the course of the weekend. Many NASCAR teams and sponsors are also participating by running vintage-style paint schemes.
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Michelin helps pave way to Yellowstone’s ‘Old Faithful’
Whole life fleet tyre partnerships are commonplace these days, but Michelin’s relationship with Yellowstone National Park in the USA goes one step further – with the company’s help, tyres previously supplied to Yellowstone continue to serve the park even after their working life is over.
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New Speedline megatrailer forged truck wheel to make world debut at NUFAM 2015
Speedline Truck has announced plans to debut a new forged truck wheel at NUFAM between 24 and 27 September 2015. The Karlsruhe, Germany event sees over 300 exhibitors in an area of more than 60,000 m² representing every segment of the sector: commercial vehicles in every weight class, vehicle fittings, superstructures, cranes, workshop equipment and accessories.
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Martins Industries adds new sales representatives
Tyre racking and equipment firm, Martins Industries has appointed Anthony Adams as a technical representative for Western USA. Adams is a Nebraska University business graduate with years of experience in sales. He joins a “young and dynamic team” at Martins Industries.
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Vipal: VRT3 tread offers 8% better mileage
Vipal Erope reports that its VRT3 tread has demonstrated 8 per cent better mileage when tested against similar competitor treads. To make its point, Vipal used the streets of Puglianello, Italy to host a battery of tests in what the company describes as the first performance comparison in Europe. Such a claim must refer to the comparative testing of pre-cure retread material brands, as there have been numerous comparison tests between new tyres.
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Giti makes Nordic and France/Benelux management appointments
Giti Tire has strengthened its Northern European operations with Åke Älmdalen appointed as Business Development Manager – Nordics and Amaury Pouzet extending his remit to General Manager – France and Benelux. Åke Älmdalen will be responsible for increasing existing business in Denmark, Finland, Iceland, Norway and Sweden across both Passenger Car and Light Truck (PCR) […]
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100 years of Firestone in Australia
Bridgestone is celebrating the centenary of the Firestone brand in Australia. Firestone tyres were first sold Down Under in August 1915, just 15 years after the Firestone Tyre and Rubber Company was first set up.
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Astronomical salaries – merely paid or actually earned?
The name “Rich” says it all. When people talk about Goodyear CEO Richard Kramer, they often shorten his name – and why not? After all, nobody is ashamed to be Rich in the land of unlimited possibilities, a country where a person (Donald Trump, to be precise) can publicly declare that “I am rich, really rich,” and still be nominated a presidential candidate. Massive wealth is viewed in the USA as a sign of intelligence, skill, seriousness, competence, common sense and all other positive qualities.
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Cooper becomes Dubai International Motor Show official tyre sponsor
Cooper Tire will be the official tyre sponsor of this year’s Dubai International Motor Show. Announced during a visit by the vice president and managing director of Cooper Tire, Europe and the Middle East, Jeff Schumaker, the sponsorship will mark the tyre brand’s first move to increase its presence across the Middle East ahead of a series of new product arrivals over the coming months. The manufacturer has a tangential connection to the region through Arsenal Football Club, for whom it is the Official Tyre; Arsenal’s shirt sponsor is Dubai-based airline, Emirates.
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Investment in rideshare start-up broadens Michelin’s product promotion horizons in China
Through its Incubator Office, Michelin has invested in a start-up in China that has developed and promotes a mobile application dedicated to providing ridesharing matches and services. The company is called Luli Information Technology (路俪科技), and Michelin sees growth potential for the firm in what it believes will be a significant market for ridesharing – a concept the tyre maker views as a “key component of a multi modal transportation ecosystem for todays cities.”
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