![Oktoberfest: Beer and Mitas tyres](https://www.tyrepress.com/wp-content/uploads/2016/09/Mitas-Oktoberfest_tb.jpg)
Oktoberfest: Beer and Mitas tyres
Every four years the Bavarian farmers association holds its ‘Central Agricultural Festival’ at the Theresienwiese in Munich, alongside the world-famous Oktoberfest beer fair. This year is a festival year, and the week-long show will begin on 17 September, the day on which Munich’s mayor taps the first Oktoberfest barrel. Tyre maker Mitas, now a member of the Trelleborg group, will exhibit at the Central Agricultural Festival and says it will use the show as an opportunity to inform visitors “about the newest tyre developments within the Mitas and Cultor brands.”
Continue Reading![Another retail acquisition for Bridgestone in France](https://www.tyrepress.com/wp-content/uploads/2016/09/pneu-prix-sml.jpg)
Another retail acquisition for Bridgestone in France
Bridgestone has taken a minority shareholding in French tyre retailer Pneus à bas prix. Details of the exact stake the tyre maker has acquired or how much it paid have not been released, however Bridgestone states that the new arrangement reinforces its presence in France and complements the company’s First Stop and Speedy retail operations.
Continue Reading![Bridgestone makes NHL ice hockey star its Swedish product ambassador](https://www.tyrepress.com/wp-content/uploads/2016/09/ML-Bridgestone_Steen-57443.jpg)
Bridgestone makes NHL ice hockey star its Swedish product ambassador
Bridgestone has announced Swedish NHL hockey star Alexander Steen of St Louis Blues as its Swedish product ambassador at a showcase for the manufacturer’s new studded Noranza 001 winter tyre. The Noranza 001 has been developed to perform on icy surfaces, following intensive customer research before the tyre was manufactured. The event, hosted at The Ice Bra, Stockholm, included a detailed presentation on the Noranza from Bridgestone Sweden’s sales manager Fredrik Adlerstam.
Continue ReadingNexen OE on Porsche Cayenne
Porsche has chosen Nexen N’Fera RU1 255/55 R18 109Y XL tyres as original equipment (OE) on it is Porsche Cayenne model. The news marks the first time Nexen tyres have been approved as OE for any Porsche car.
Continue Reading![ZC Rubber’s Anji factory starts making tyres](https://www.tyrepress.com/wp-content/uploads/2016/09/Mr.Shen-Jinrongright.jpg)
ZC Rubber’s Anji factory starts making tyres
ZC Rubber’s new bike tyre factory in Anji, Zhejiang province, has commenced production. The Anji factory is associated with an investment of up to US$620 million and covers 860,000 square metres, focusing on the motorcycle tyres, e-bike tyres and inner tubes etc. Shen Jinrong, president of ZC Rubber, says that the factory‘s output value amounts to more than $1 billion.
Continue Reading![Apollo Tyres expands Man Utd sponsorship into global agreement](https://www.tyrepress.com/wp-content/uploads/2016/09/100107apollo-a.jpg)
Apollo Tyres expands Man Utd sponsorship into global agreement
After three years of regional association with Manchester United Football Club, Apollo Tyres has extended its sponsorship agreement with the club for the next three years and has extended the scope of the deal to become the official ‘Global Tyre Partner’.
Continue Reading![Liberty Media Corporation to purchase Formula One](https://www.tyrepress.com/wp-content/uploads/2016/09/f1.jpg)
Liberty Media Corporation to purchase Formula One
Liberty Media Corporation and CVC Capital Partners have announced that Liberty Media has agreed to acquire Formula One, the iconic global motorsports business, from a consortium of sellers led by CVC. Liberty Media owns interests in a broad range of media, communications and entertainment businesses. The consideration comprises cash and newly issued shares in the Liberty Media Group tracking stock (LMCK) and a debt instrument exchangeable into shares of LMCK. The transaction price represents an enterprise value for Formula One of $8.0 billion and an equity value of $4.4 billion.
Continue Reading![Pimp my carriage – an intriguing challenge for AEZ](https://www.tyrepress.com/wp-content/uploads/2016/09/carriage-e1473340876415.png)
Pimp my carriage – an intriguing challenge for AEZ
‘Vienna is different!’ Or so the The Austrian capital’s well-known slogan tells us. This motto has just taken on a new meaning since AEZ Leichtmetallräder, manufacturer of premium alloy rims for the European car aftermarket, has implemented a very special project together with a tradition-steeped Viennese carriage company. Nomen est omen. Johann Trampusch is a third-generation entrepreneur of horse-drawn carriages, and for years has been transporting everything from promotion tours to VIPs.
Continue Reading![Conti and Corghi amongst winners of 2016 Automechanika Innovation Awards](https://www.tyrepress.com/wp-content/uploads/2016/09/63564_trophy_stilform_innovationaward-21072016_2_NEU.jpg)
Conti and Corghi amongst winners of 2016 Automechanika Innovation Awards
The Automechanika Innovation Awards 2016 have been announced – and tyre manufacturer Continental and tyre equipment manufacturer Corghi are amongst the winners. On 23 August 2016, the independent jury of nine experts reached agreement on eight award winners whose innovative solutions and future-oriented products will be presented for the first time in an interactive special show in the ‘Festhalle’ during the coming Automechanika Frankfurt on 13 September 2016.
Continue Reading![Nokian sponsors Fin golfer Mikko Ilonen](https://www.tyrepress.com/wp-content/uploads/2016/09/mr-golf.png)
Nokian sponsors Fin golfer Mikko Ilonen
Nokian Tyres has started a multi-year partnership agreement with professional golfer Mikko Ilonen, Finland’s “Mr. Golf”. The cooperation starts in the beginning of 2017, and Ilonen is set to take part in various company events and endorse Nokian Tyres and its products, especially in the Nordics.
Continue Reading![MG Motor UK helps set international automotive standards](https://www.tyrepress.com/wp-content/uploads/2016/09/MGtotem_1.jpg)
MG Motor UK helps set international automotive standards
Just 18 months before the introduction of eCall (mandatory in-car emergency call system for all new type approval vehicles sold within the European Union), MG Motor UK has confirmed its involvement as part of the CEN TC278/WG15 intelligent transport systems working group. Through Guillaume Honore – Telematics Engineer at the SAIC Motor Technical Centre (SMTC), which is based at MG’s Longbridge site in Birmingham – MG will play a key role in the ongoing development of eCall.
Continue Reading![Falken tyres OE on Skoda Superb](https://www.tyrepress.com/wp-content/uploads/2016/09/skoda-superb.jpg)
Falken tyres OE on Skoda Superb
Czech car maker Skoda, part of the VW Group since 1991, has chosen Falken Ecorun for its Superb saloon model. The most popular mid-size car is now fitted with Falken‘s Ziex ZE914 Ecorun tyres as standard. The new Superb features a Euro 6 engine and is up to 30 per cent more economical on fuel. Falken believes Skoda’s choice of Ziex Ecorun rubber as its OEM tyres, supplied by Falken Tyre Europe to the production facility at Kvasiny in the Czech Republic in size 215/55R17 94W ZE914 A EC fits this philosophy.
Continue ReadingGoodyear OE on Alfa Romeo Giulia
Goodyear’s Eagle F1 Asymmetric 3 and the Goodyear EfficientGrip Performance are being fitted as original equipment on the new Alfa Romeo Giulia. The new Goodyear Eagle F1 Asymmetric 3 Ultra High Performance summer tyre will be fitted with an all-round fitment (225/45 R18 91 Y) or with a mixed set up, (225/45 R18 91 Y at the front and 255/40 R18 95Y at the rear) according to market specifics. Both sizes will be equipped with Goodyear’s RunOnFlat technology.
Continue ReadingMichelin gives Republic Of Ireland Police tyre safety training
Michelin staff from Stoke-on-Trent have flown to the Republic of Ireland to train the Irish Police Service (An Garda Síochána) – teaching them about tyre safety and technology through a specially-developed course. The in-depth programme also showed the Garda members how to identify when poor tyre maintenance could have contributed to accidents.
Continue ReadingAlcoa sponsors European Truck Festival 2016
Alcoa Wheel Products Europe is the main sponsor of the European Truck Festival 2016. According to the company, the festival is turning into the biggest event in the truck-field with more than 170 trucks from all over Italy and Europe with thousands of visitors. The event runs in Brescia from 17-18 September 2016.
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