![Apollo targeting 50% increase in off-highway tyre share: Interview with European president Benoit Rivallant](https://www.tyrepress.com/wp-content/uploads/2022/10/IMG_9083-scaled.jpg)
Apollo targeting 50% increase in off-highway tyre share: Interview with European president Benoit Rivallant
During Apollo Tyres’s recent celebration of 25 years of Traxion agricultural tyre technology, Europe president Benoit Rivallant set an ambitious target of growing the company’s off-highway tyre (OHT) revenue by 50 per cent. In Europe, 16 per cent of total revenue originates from the off-highway tyre sector. This compares with 63 per cent from passenger car tyres, 12 per cent from truck and bus tyres, 8 per cent from spare tyres, 1 per cent from bicycle tyres and 1 per cent from other products. In other words, the 16 per cent originating from off-highway tyre sales is a strategically important figure, 92 per cent of which comes from the agricultural sub-segment. Tyres & Accessories took time out with the company’s European head in order to find out more about how executives plan to achieve such ambitious targets in the context of a broadly challenging tyre market environment.
Continue Reading![The Top 20 online tyre brands 2022](https://www.tyrepress.com/wp-content/uploads/2022/10/adem-ay-Tk9m_HP4rgQ-unsplash-scaled.jpg)
The Top 20 online tyre brands 2022
11 years ago, we published our analysis of the impact of social media and price comparison on the tyre business. Back then in July 2011, Facebook was the number one social network, with 750 million users, of which a third accessed the site via mobile devices. As of July 2022, Facebook has 2.934 billion.
Continue Reading![Crypto Tyres: How the tyre business is engaging with crypto currencies and blockchain technology](https://www.tyrepress.com/wp-content/uploads/2022/10/art-rachen-yJpjLD3c9bU-unsplash-scaled.jpg)
Crypto Tyres: How the tyre business is engaging with crypto currencies and blockchain technology
On 1 September 2022, the global crypto currency market was valued at a trillion dollars, but that figure actually peaked at $2.8 trillion in November 2021. And therefore, whichever way you look at it, cryptocurrency is now a huge economic entity in its own right. With roughly 38 and 18 per cent market share respectively, Bitcoin and Ethereum are the two largest out there. Digital currencies bring with them two main features that suggest they are the future: Firstly, because they work on highly encrypted blockchain networks outside the established financial system, they offer the potential for greater efficiency and securing; and secondly, the operate as decentralised entities, taking governments and state banks out of the equation and empowering businesses and individuals with the margins that were only previously available to banks.
Continue Reading![Milltek Sport investing in the UK & USA](https://www.tyrepress.com/wp-content/uploads/2022/10/MilltekWarehouse-sml.jpg)
Milltek Sport investing in the UK & USA
Following the recent opening of its Advanced Manufacturing Centre in Derby, performance exhaust manufacturer Milltek Sport is working on a new facility in the USA as part of a major, five-year strategic expansion in that market. Newly created subsidiary Milltek Corporation has set up warehousing and offices in Alcoa, Tennessee and will install an on-site manufacturing and R&D facility at the site within the next 12 to 18 months. In total, the company will invest a further $8 million over the coming five years.
Continue Reading![‘Part of Melksham DNA for more than century’ – local leaders react to Cooper Tire factory closure](https://www.tyrepress.com/wp-content/uploads/2020/10/820_earth_globe-scaled-e1602237485165.jpg)
‘Part of Melksham DNA for more than century’ – local leaders react to Cooper Tire factory closure
Wiltshire politicians and Unite union representatives have reacted to the news that Cooper Tire plans to end tyre production at its Melksham plant by the end of 2023. Speaking to local news source, the Wiltshire Gazette & Herald, Michelle Donelan, MP for Chippenham, offered her support to workers, while Melksham’s mayor emphasised the longevity and importance of the manufacturing site in the town’s history. With the plant’s 350-strong workforce represented by Unite, union leader Tony Hulbert railed against the timing of the announcement, given the UK’s spiralling cost-of-living crisis.
Continue Reading![GT Radial extends Champions Hockey League partnership](https://www.tyrepress.com/wp-content/uploads/2022/10/ph144a.Champions-Hockey-Leagure-Final-2022-scaled.jpg)
GT Radial extends Champions Hockey League partnership
GT Radial will be the Official Tyre Partner of the Champions Hockey League (CHL) in a second season after extending its partnership. The tyre brand wants to use Europe’s premier ice hockey competition to boost awareness across the continent. The game has national sport status in several northern, central and eastern countries where the activation of this sponsorship is likely to have the greatest impact.
Continue Reading![Tyre brands Nitto, Michelin and Pirelli lead in social media research](https://www.tyrepress.com/wp-content/uploads/2022/10/pexels-tracy-le-blanc-607812-scaled.jpg)
Tyre brands Nitto, Michelin and Pirelli lead in social media research
In its own words, Research Tools, based in based Esslingen am Neckar near Stuttgart, specializes in marketing analysis/market research. The company recently examined the performance of 100 tyre brands on the leading social media platforms Facebook, Instagram, Twitter and YouTube in cooperation with VICO Research & Consulting. The study covers the period from 2 June 2021 to 1 June 2022.
Continue Reading![Driver assistance systems: Continental postpones construction of centralised facility](https://www.tyrepress.com/wp-content/uploads/2022/10/Continental-Neu-Ulm-sml.jpg)
Driver assistance systems: Continental postpones construction of centralised facility
In March, Continental announced the upcoming start of work on a new, centralised facility for its driver assistance systems and automated driving businesses. Construction work was to commence at the site in Neu-Ulm, Germany in December 2022 and be completed in 2024. The company has now postponed the groundbreaking ceremony and won’t decide upon a new date for this until next year.
Continue Reading![Goodyear investing 16.5 million euros in Montluçon motorcycle tyre production, ends light-truck tyre making](https://www.tyrepress.com/wp-content/uploads/2022/10/Goodyear-Dunlop-Werk-Montlucon-1-scaled.jpg)
Goodyear investing 16.5 million euros in Montluçon motorcycle tyre production, ends light-truck tyre making
Following the news that it is consulting on the closure of the Cooper Melksham tyre factory, Goodyear has announced that it is set to invest 16.5 million euros into the “modernisation” of its Montluçon, France tyre production plant over the next 18 months. The news also marks the end of light truck tyre production at Montluçon. Prior to the announcement, the production of two-wheel tyres accounted for 50 per cent of the sites activity and the site has also made motorsport tyres during its recent history.
Continue Reading![Nexen Tire providing compound for Eider hiking boots](https://www.tyrepress.com/wp-content/uploads/2022/10/Nexen-Eider.jpg)
Nexen Tire providing compound for Eider hiking boots
Purge any thought that Hankook Tire has a monopoly when it comes to tie-ups between the tyre and fashion industries, even in the Korean Peninsula. Rival firm Nexen Tire is collaborating with French-born outdoor wear brand Eider to release four types of hiking shoes and boots. All feature soles containing tyre compounds.
Continue Reading![Hankook Tire launches clothing line with fashion brand Handsome](https://www.tyrepress.com/wp-content/uploads/2022/10/Hankook-Handsome.jpg)
Hankook Tire launches clothing line with fashion brand Handsome
Hankook Tire correctly observes that a cross-industry collaboration between a tyre company and fashion brand “piques curiosity” as these businesses “seem to have less or no connection at all.” But a lack of relatedness hasn’t stopped such an unlikely pairing from becoming reality: Hankook is launching apparel in collaboration with South Korean fashion company Handsome.
Continue Reading![New battery subsidiary for Hankook](https://www.tyrepress.com/wp-content/uploads/2022/10/hankook-batteries.jpg)
New battery subsidiary for Hankook
Hankook & Company Co., Ltd., the holding company of Hankook Tire & Technology Co., Ltd., has established a new subsidiary company under its Energy Solution (ES) Business Headquarters: Hankook & Company ES Deutschland, based in Frankfurt, aims to expand the company’s automotive battery business in the European market. The new batteries of the brand (formerly Hankook Atlas BX) were first shown in September at Automechanika, Europe’s largest car parts trade fair.
Continue Reading![Point S sponsors women’s handball](https://www.tyrepress.com/wp-content/uploads/2022/10/point-s-handball.jpg)
Point S sponsors women’s handball
Independent tyre dealer and car maintenance network Point S has signed a sponsorship contract with the European Handball Federation (EHF) to officially sponsor the 2022 European Women’s Handball Championship. The tournament will see Europe’s top 16 women’s national handball teams compete to be the best on the continent. Teams from Croatia, Denmark, France, Germany, Hungary, Montenegro, Netherlands, North Macedonia, Norway, Poland, Romania, Serbia, Slovenia, Spain, Sweden, and Switzerland will travel to the cities of Ljubljana, Celje, Skopje, and Podgorica to participate in the event, which takes place from 4 to 20 November.
Continue Reading![Randstad joins IAAF](https://www.tyrepress.com/wp-content/uploads/2022/10/randstad-hq.jpg)
Randstad joins IAAF
Automotive consumables supplier and distributor of the TerraClean brand, Randstad, has become a supplier member of the Independent Automotive Aftermarket Federation (IAAF). Randstad started in 1975 and has grown to become one of the UK’s largest automotive suppliers of parts and consumables such as spark plugs, wiper blades and vehicle bulbs to independent garages throughout the UK.
Continue Reading![Pyrum & partners gain Materialica award for waste tyre car parts](https://www.tyrepress.com/wp-content/uploads/2022/10/Pyrum__Materialica_Award.jpg)
Pyrum & partners gain Materialica award for waste tyre car parts
Mercedes-Benz is starting to equip its EQE and S-Class models with door handles containing materials gleaned from end-of-life tyres, and those involved in the project have been acknowledged for their contribution. Pyrolysis-based recycling specialist Pyrum Innovations, together with BASF, Mercedes-Benz and Witte Automotive, received a Materialica Design + Technology Award 2022 at this month’s eMove360 ° trade fair.
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