![Trelleborg receive double awards from AGCO](https://www.tyrepress.com/wp-content/uploads/2015/12/Best-Quality-e1449069736225.jpg)
Trelleborg receive double awards from AGCO
Trelleborg has been named AGCO 2015 ‘Best Quality Performance’ for China and also received the AGCO EAME 2015 ‘Supplier of the Year’ award in the “Logistics” category. Paolo Pompei, president Agricultural & Forestry Tires at Trelleborg Wheel Systems, says: “This double recognition of Trelleborg as a partner to AGCO is an exceptional achievement for us and a testament to the commitment that we share with AGCO; to improve the efficiency, productivity and sustainability of future farming. We are extremely proud of these awards since they acknowledge the huge efforts Trelleborg is making to support joint-initiatives with AGCO.”
Continue ReadingSambo Motors buys ailing tuner Carlsson
Sambo Motors Co. Ltd. is to take over insolvent Carlsson Autotechnik GmbH including all employees on 4 December 2015. The Korean automotive supplier with annual revenues of more than US$1 billion in 2014 and 3,000 employees wants to expand the production of special editions for car manufacturers and strengthen the production capacities at the historic plant in Merzig/Saarland.
Continue ReadingLassa unveils first global TV ad campaign
Lassa Tyres has launched its first global TV advertising campaign on Eurosport. The 20-second commercial will air across 54 European countries starting from 1 December for a period of one month. It will be followed by the main advertisement campaign which will start as of January 2016 and last till May 2016.
Continue Reading![Goodyear to merge North, Latin America businesses](https://www.tyrepress.com/wp-content/uploads/2015/12/Steve_McClellan-sml.jpg)
Goodyear to merge North, Latin America businesses
The announcement that the current president of Goodyear’s Latin America business, Jean-Claude Kihn, will soon become president of its EMEA region coincides with the news that Goodyear Tire & Rubber will merge its North America and Latin America businesses into one Americas business unit, effective 1 January 2016. The combined business will be known as the Americas business unit and be led by Stephen R. McClellan, currently president of Goodyear’s North America business. Marcelo Toscani, now vice-president of global manufacturing, will serve as president of the company’s Latin America operations and report to McClellan.
Continue ReadingBridgestone backs drive to boost youth employment
Bridgestone has committed to support the European Pact for Youth initiative, a mutual engagement of business leaders and the EU to develop and intensify business-education partnerships aimed at boosting youth employability and inclusion. The commitment was signed on 17 November by Franco Annunziato, chief executive officer and president of Bridgestone EMEA, at the Enterprise 2020 Summit in Brussels. Bridgestone also served as a summit sponsor.
Continue ReadingTrelleborg buys Brazil-based industrial tyre manufacturer Standard Tyres Group
On 30 November 2015 Trelleborg’s Trelleborg Wheel Systems agreed to buy Standard Tyres Group, a Brazil-based privately owned industrial tyre manufacturer. The company is the market leader in industrial tyres in Brazil and the main supplier to locally based, global original equipment manufacturers (OEMs) of materials handling vehicles.
Continue Reading![Michelin buys ‘Fox Farm’ test centre in Ivalo, Finland](https://www.tyrepress.com/wp-content/uploads/2015/12/MICHELIN-Ivalo.jpg)
Michelin buys ‘Fox Farm’ test centre in Ivalo, Finland
Michelin has acquired the Fox Farm artic test centre in Ivalo, Finland in order to “reinforce its testing and approval operations for winter tyres for passenger cars, vans and trucks”. Michelin, which made the purchase through its Michelin European Technology Centre, reports that it has operated the site for more than 20 years on an exclusive basis, regularly carrying out its testing and approval operations for winter tyres there. According to the company, the purchase guarantees Michelin can control its own test equipment and “top up” its winter testing resources, which range from Alpine passes to the Finnish plains as well as indoor infrastructures.
Continue Reading![Pirelli completes transition year with Cal 2016 launch](https://www.tyrepress.com/wp-content/uploads/2015/12/Pirelli-Cal-Group.jpg)
Pirelli completes transition year with Cal 2016 launch
Pirelli has capped a transition year with the launch of its flagship branding product in London. Like the Italian company, now under the control of Aeolus brand manufacturer ChemChina, the 2016 edition of the Pirelli Calendar has been launched in a new and somewhat unexpected form. In the hands of legendary photographer Annie Leibovitz for the second time, the Cal has undergone a dramatic shift in character away from both the female models usually a staple of the annual publication and the almost exclusively erotic tone. The 13 subjects are instead photographed in simple, naturalistic poses – “noone was supposed to look like they’d tried,” Leibovitz says – which are designed to portray the diverse range of the female subjects’ achievements; the subjects are representatives from professional, charity, cultural and sporting spheres. The Cal was introduced by Pirelli executive vice president and CEO Marco Tronchetti Provera in a press conference at Grosvenor House, with Claire Balding chairing a panel of guests, comprising Leibovitz and three of her subjects. The launch continued in the evening at Camden’s Roundhouse, a former industrial building and iconic music venue – presumably familiar to Leibovitz, who started her rise to legendary status at Rolling Stone magazine – since the 1960s.
Continue Reading![Lassa Tyres takes dealers to Barcelona’s Nou Camp](https://www.tyrepress.com/wp-content/uploads/2015/11/Lassa_Dealer_Meeting_1-2.jpg)
Lassa Tyres takes dealers to Barcelona’s Nou Camp
Lassa Tyres’ first tyre dealer meeting for specialists in the Barcelona region was held on Saturday 21 November at the Camp Nou, coinciding with the Real Madrid - FC Barcelona the football match. Lassa Tyres invited 100 dealers to the game via Barcelona regional distributor, Comercial Rojas.
Continue Reading![Nexen Tire launches European TV advertising campaign](https://www.tyrepress.com/wp-content/uploads/2015/11/Photo_Nexen-Tire-Launches-Its-First-European-TV-Commercial.jpg)
Nexen Tire launches European TV advertising campaign
Nexen Tire is to launch its first European TV advertising campaign on Eurosport, Europe’s No.1 sports channel. The 30-second commercial will air across 54 European countries for 6 months, from December 2015 to May 2016 via Eurosport, which includes Eurosport 1, Eurosport 2, and Eurosport 2 NEE.
Continue Reading![GRP joint venture brings Marangoni’s Ringtread system to India](https://www.tyrepress.com/wp-content/uploads/2015/11/indore-sml.jpg)
GRP joint venture brings Marangoni’s Ringtread system to India
Marangoni S.p.A. has provided additional details about the recently-announced commercial vehicle tyre retreading joint venture it has commenced with Indian rubber recycling company GRP Ltd. According to the Italian retreading specialist, the aim of the joint venture is to “establish a pan-Indian network of tyre retreaders able to spread the quality of the Marangoni system to commercial vehicle fleets.”
Continue Reading![Tyres & football: Goodyear becomes Bayern Munich platinum partner](https://www.tyrepress.com/wp-content/uploads/2015/11/FC-Bayern_Goodyear_07-sml1.jpg)
Tyres & football: Goodyear becomes Bayern Munich platinum partner
Top-level football has become a sponsorship favourite for tyre makers, with Nexen’s partnership with Manchester City and Yokohama’s sponsorship of the Chelsea home shirt just two of the agreements announced in the second half of 2015, But the Goodyear name has been absent from such dealings for quite a while. This is now set to change following yesterday’s signing of a platinum sponsorship partnership with high-profile German club FC Bayern Munich.
Continue ReadingCourt rules in favour of Michelin in $20 million lawsuit
In a unanimous verdict handed down on 19 November, a jury in the US state of Arizona found in favour of Michelin North America on all claims relating to a product liability lawsuit filed by plaintiff Kimberly Allen. The verdict followed a three-week trial in the Arizona State Court.
Continue Reading![Sistino out – Tronchetti Provera takes direct responsibility for Pirelli’s Industrial business](https://www.tyrepress.com/wp-content/uploads/2015/11/pirelli-mgrs.jpg)
Sistino out – Tronchetti Provera takes direct responsibility for Pirelli’s Industrial business
Pirelli says it has reached an agreement with Lorenzo Sistino, general manager of the company’s Industrial business, for the “consensual resolution” of his “existing work relationship.” He leaves the tyre maker after less than half a year, having been appointed to the role of general manager, Industrial on 6 August 2015.
Continue ReadingDexter Axle acquires Titan International’s brake and actuator business assets
Titan International has announced the sale of the assets of its North American brake and actuator business to Dexter Axle. The sale covers an extensive line of brakes, actuators, couplers and hubs for trailer applications; these were produced as part of Titan’s consumer segment.
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