Yokohama Rubber reducing CO2 footprint of motorsport tyres
As a contribution to carbon neutrality in motorsport, Yokohama Rubber is now powering its motorsport tyre production line in Mishima, Japan with electricity from renewable sources. Furthermore, certain tyres produced on this line contain 33% sustainable materials.
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WEC: Will Stevens first winner of Goodyear Wingfoot award
Will Stevens is the inaugural winner of the Goodyear Wingfoot award, an accolade the tyre maker introduced to “recognise sustained performance and endurance” in the FIA World Endurance Championship (WEC). Goodyear is the exclusive tyre partner to the intensely competitive LMP2 category, and all drivers from the class are eligible for the award.
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Giti Tire extends British Truck Racing Championship tyre supply, sponsorship deals
The British Truck Racing Championship (BTRC) will run exclusively on Giti Race-Tuned v1 global competition truck tyres in size 315/70R22.5 for a second season in 2023, beginning on 8 April at Brands Hatch. Competitors will decide the series over seven race weekends at some of the UK’s leading circuits, Pembrey, Thruxton, Donington, Snetterton, and coming full-circle to end the season, presumably with the hope of some on-track fireworks, on 5 November. Giti will augment its BTRC official tyre partnership status with the sponsorship of the two fully-liveried Team Oliver racing trucks, piloted by the father and son duo, Stuart and Michael Oliver.
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Kumho embarks on a record 26th year with BMW Racing Drivers Club Championship
Sponsors tend to come and go in the fast-moving world of motorsport, making Kumho’s relationship with the BMW Racing Drivers Club one of the longest of its type in UK club history – the opening race of the season at Brands Hatch on 8 April will mark its 26th year.
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Pirelli visits Valencia in Ferrari Challenge 2023 European opener
Pirelli travelled to Valencia for the first European round of the Ferrari Challenge Trofeo Pirelli at the weekend. The Italian tyre manufacturer has supported the single-make series since the competition’s creation in 1992, through its growth to a three-continent journey to some of the world’s best racing circuits. Pirelli supported the Spanish event with 2,500 tyres, transported by six trucks and mounted on the 47 competing cars by a team of 15 people, plus technical and support staff. Having started the series in Homestead, Florida, at the start of March, the 2023 edition will be augmented by the Ferrari Challenge Japan, with one of the three races to be held at Suzuka. The Japanese track joins other iconic circuits such as Silverstone, a race valid for the Ferrari Challenge UK, Monza, Spa, Spielberg, and Abu Dhabi. Le Mans is also on the packed calendar this year.
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Giti collaborates with global racing equipment supplier Sparco in joint-branding agreement
Giti Tire has signed a multi-year global co-branding agreement with Sparco, one the world’s leading manufacturers of motorsport safety systems and racing equipment. The Giti brand becomes global automotive tyre partner of the Italian brand under the deal, while the slogan “Giti – Powered by Sparco” will appear on the sidewall of key UHP sizes from 2024. The development of these products will form a bridge between the businesses, according to Sparco.
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Pirelli keen to extend F1 tyre supply
On 20 March the FIA published an invitation to participate in the next tender process for tyre supply to the F1, F2 & F3 championships from 2025 to 2027, with an option for 2028. Confirming its interest in participating in the tyre tender process, Pirelli observes that the tender document “outlines technical characteristics that are broadly in line” with the Pirelli-supplied tyres currently used in these championships.
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Pirelli boosts motorsport testing capabilities as FIA seeks F1 tyre supplier
With the installation of a new high-speed machine within its R&D department, Pirelli is now equipped to test tyres at speeds of up to 310 mph. The Italian marque shared news of this enhanced testing capability shortly after the FIA issued an invitation to tender for F1 tyre supply from 2025.
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Kumho Tire sole tyre supplier to TCR World Tour
Already the official tyre supplier to the TCR touring car competition on four continents, Kumho Tire recently signed a deal to become the title sponsor and exclusive tyre provider to the related TCR World Tour. All cars participating in the 2023 Kumho TCR World Tour will thus race on the Kumho Ecsta S700 racing tyre or, in wet conditions, the Ecsta W701.
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Toyo Tires participating in endurance races at Nürburgring
Toyo Tire Corporation is partnering with Ring Racing to participate in the Nürburgring 24 Hours (The ADAC TotalEnergies 24h Nürburgring), which will take place from 18-21 May 2023, and the Nürburgring Endurance Series (Nürburgring Langstrecken Serie), a year-long series competition that is to open on 17 March 2023.
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Bridgestone becomes title sponsor of FIA ecoRally Cup in multi-year support deal
Bridgestone has partnered the Fédération Internationale de lAutomobile (FIA) as the title partner for its sustainability focused competition. The tyre manufacturer has signed a multi-year support agreement for the Bridgestone FIA ecoRally Cup, which aims to address major environmental concerns and foster positive behaviour amongst competitors. The competition was created in 2006. It sees production, road-legal electric vehicles running without modification in regularity events.
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Liqui Moly renews Formula 1 sponsorship for 2023 season
German motor oil manufacturer Liqui Moly has signed a one-year contract with the Formula 1 racing series. This means that the company will be sponsoring the series for the fifth consecutive year. The new contract, means Liqui Moly will be an “Official Partner” of Formula 1 for the 2023 season, with trackside signage, both physical and virtual, bearing the brand name on display worldwide at 18 of 23 races this year. “Formula 1 is the pinnacle of motorsport in terms of international character and publicity”, says Günter Hiermaier, managing director of Liqui Moly.
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Junior ERC: Hankook exclusive tyre partner
As of this season, Hankook Tire is exclusive tyre partner of the FIA Junior European Rally Championship, a series for highly-talented young rally drivers held as part of the FIA European Rally Championship. All cars in the Rally4 category will compete on Hankook Ventus Z215 and Dynapro R211 tyres.
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Hankook becomes 4th ERC tyre supplier in 2023
The FIA European Rally Championship (ERC) will include four tyre manufacturers in 2023, following the announcement that Hankook is producing a tyre range homologated for the series. The ERC sees the addition of Hankook tyres alongside those from Michelin, MRF and Pirelli as a move that “reinforces the strength” of the championship.
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Juratek renews sponsorship with Árón Taylor-Smith for BTCC in 2023
Braking brand Juratek has announced it will once again be sponsoring multiple British Touring Car Championship (BTCC) winner, Árón Taylor-Smith, continuing their partnership into the 2023 season. Taylor-Smith will be entering into his ninth season of the BTCC this year and will have the Juratek logo on his Vauxhall Astra racing car.
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