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Is Yokohama considering Romania for its new European tyre factory?

Author: Chris Anthony Comments: 0
(Photo: Peter Linforth; Pixabay)

Yokohama is in the process of buying Romanian off-highway tyre manufacturing business Euro Tires Manufacturing SRL. Euro Tires Manufacturing reportedly went bankrupt at the end of January 2025 after almost 7 years of an insolvency and reorganisation process that began back in 2018. Yokohama Rubber sent a letter of intent regarding the acquisition of assets belonging to Euro Tires Manufacturing at the end of 2024, according to various Romanian news sources. The big question is: do these developments suggest that Romania will be the location of Yokohama’s long-previewed European car and/or truck tyre factory?

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