Linglong flips the switch for mass production at its Serbian plant

Shandong Linglong’s “Project Europe” is clearly picking up speed. The manufacturer has now flipped the switch for mass production at its tyre plant in Serbia – the first ever by a Chinese manufacturer in Europe – which was inaugurated in 2022. Without delay, Linglong is also tackling the second expansion phase of its so-called Smart Factory, thereby pushing the investment volume to 1.6 billion dollars. To honour this moment, the manufacturer hosted a number of customers and suppliers at a ‘Global Partner Conference’ in Zrenjanin, Serbia, in mid-September, but also used it to place ‘Project Europe’ in a broader context.