China launch for Prinx TBR range

In the UK, Prinx Chengshan is primarily represented in the truck tyre segment by the Fortune brand, with the company also marketing these products across other parts of Europe under the Austone name. While the flagship Prinx brand is exclusively associated with consumer tyres in our region, the manufacturer has now introduced a range of Prinx truck tyres in its domestic market. On 21 August, Prinx Chengshan held a major product launch event in Rongcheng, Shandong, where it unveiled the first high-end Prinx truck tyres for the Chinese market.