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Goodbye Continental & Bridgestone – hello Gislaved

Author: Stephen Goodchild Comments: 0
Tyre production in Ulyanovsk & Kaluga is gaining a more ursine feel (Image: Cordiant)

At the start of July, Russian tyre maker JSC Cordiant announced completing rebranding of the former Continental tyre plant in Kaluga. The facility is now producing Gislaved tyres, thanks to a brand rights deal negotiated with Continental in May 2023. It appears the Gislaved name will also take centre stage when tyre production at the ex-Bridgestone factory in Ulyanovsk restarts.

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Related news:

  1. S8 Capital paid €78 million for Continental assets; also owns Cordiant
  2. Bridgestone joins Continental & Cordiant within Russia’s S8 Capital
  3. Nokian becomes Ikon in Russia
  4. Continental may get as little as £70 million for Russian business
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