Kanwar Tulip celebrates Apollo Tyres’ Dutch connection
(l-r): Jan Ligthart (tulip grower), Neeraj Kanwar (vice chairman and managing director, Apollo Tyres) Onkar Singh Kanwar (chairman, Apollo Tyres), Benoit Rivallant (president & CEO, Apollo Tyres Europe, Ton Coppus (manager marketing communications, Apollo Tyres Europe) (Photo: Apollo Tyres)
Along with cheese, clogs and windmills, many people closely associate tulips with the Netherlands. Apollo Tyres has thus commissioned an all-new variant of Tulipa to mark the 15th anniversary of its acquisition of Vredestein as well as the recent 115th anniversary of the Dutch brand’s founding. This new variant is named after the Kanwar family, which founded and owns Apollo Tyres.
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