Nova Motorsport signs 5-year British Hillclimb Championship title sponsorship, tyre supply deal

Avon Motorsport brand licensee Nova Motorsport will continue the British brand’s legacy in the British Hillclimb Championship (BHC) as title sponsor and major tyre supplier. The new global motorsport tyre brand has signed a new five-year title sponsor partnership with the 30-round series, which commences at Prescott on 20 April 2024. Nova Motorsport said the deal represents a landmark strategic partnership, delivering “security of tyre supply for the championship” and ensuring its future. Nova Motorsport will be supported by BMTR, a long-standing partner of Avon Motorsport and now Nova Motorsport, as the official service provider and supplier of Avon Motorsport and Nova Motorsport tyres to the BHC.