GT Radial completes Champions Hockey League hat-trick season

GT Radial celebrated the completion of its third season as Official Tyre Partner of the Champions Hockey League (CHL) at an exciting final won by Swiss club Genève-Servette 3-2 against Skellefteå AIK. GT Radial distributors and sellers from around Europe were among the sold-out crowd of 7,135 at the winner’s Patinoire des Vernets rink while millions of global fans followed the event on TV and social media. Stefan Brohs, marketing director – Europe for Giti Tire, said the partnership had continued to offer more. He said that GT Radial will “keep working with the CHL to create high-end fan engagement both at the stadiums and through social media.”