Former Cooper Avon managers James Weekley, Matthew Vincent join Nova Motorsport team

Nova Motorsport has continued its recruitment of former Cooper Avon managers previously based at the company’s erstwhile European headquarters in Melksham. James Weekley, former general manager at Avon Tyres Motorsport, leads Nova Motorsport as commercial director. Ex-Cooper Tire/Avon Motorsport product technology manager Matthew Vincent has also become Nova’s senior product category manager. The two appointees join Paul Coates, Cooper Tire/Avon Motorsport general manager, whose appointment was previously announced, and who has become Nova’s contracts manager. The experienced team has been assembled by founder and managing director of the brand’s parent company, SPC Group, Paul Hallas.

Nova Motorsport has also made several key acquisitions from Cooper Avon owner Goodyear. Nova agreed to buy “certain assets used in the manufacturing and sale of” Avon-branded motorsport tyres and “the brand license, traditionally used in the manufacturing and sale of certain motorsport tyres under the names ‘Avon Motorsport’ and ‘Avon Racing’”. Tyrepress understands that Nova plans to continue the production of some of the Avon Motorsport product range independently from Goodyear.

The company has signed a five-year agreement to become the official tyre supplier of the RallyX Championship.