Nokian Tyres’ ‘Electric Fit’ symbol missing – at least for now

More and more tyre manufacturers are adding individual EV logos to their product sidewalls, regardless of their decision to develop specialist tyres for the burgeoning market or make tyres they consider compatible with the needs of electric cars. Goodyear recently presented a corresponding label, products from Continental are “EV Compatible”, Pirelli tyres contain “Elect”, and “E+”. can be found on relevant Yokohama tyres. While Nokian Tyres introduced a so-called “Electric Fit” symbol, intended to indicate its tyres’ suitability for electric vehicles, last summer, the marking remains absent from its most recent products’ sidewalls. Surprisingly, even the supplier’s very latest products, the Powerproof 1 and Wetproof 1 summer car tyres, the “Electric Fit” designation cannot be seen on the sidewall or anywhere else. With Nokian Tyres claiming that all of its consumer tyres are suitable for electric vehicles, Tyrepress sister website Reifenpresse asked what this was all about.