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Pirelli – German plant important for OE business

Author: Stephen Goodchild Comments: 0
Marco Tronchetti Provera says the Breuberg plant is “central to Pirelli’s relationship with German car manufacturers” (Photo: Pirelli)

Goodyear and Michelin are pruning their operations in Germany in the face of rising energy costs and increased competition from budget brands, and the local rubber industry association didn’t paint a rosy picture of the tyre-making future when it met in November, but one manufacturer has expressed commitment to its German manufacturing site. Pirelli says it has “no plans” to end production at its Breuberg plant.

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