Backing the right sustainability horse
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In recent years market observers have worn out the word unprecedented, but 2023 was another year of significant developments. From the ongoing impact of the Russia-Ukraine war and the continuing challenges of pandemic-related disruption to the transformation and rationalisation of European manufacturing that has followed in its wake, several stories have run and run because of their multi-faceted repercussions for the whole tyre business. In short, for some it was a good year. But for many, it has been a challenging 12 months – not least for those in the manufacturing side of the tyre business (see pages 28, 30 and 41 for more on that).
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