Prometeon names new UK, Eire and Nordics marketing manager

Prometeon Tyre Group UK has appointed Ilke Bor as the new marketing manager for the UK, Eire and Nordics effective from 1 December 2023. Bor will be responsible for the company’s marketing strategy and plans to “continue to build market share and sales for Prometeon’s premium brand tyres across the region”. The development of Prometeon’s SuperTruck network will be a key focus of Bor’s work.