Nexen Tire adjusts tyre prices across Europe

Nexen Tire is “restructuring” the prices of its summer and all-season tyres. The new price list will be valid for the European market, including the United Kingdom and Turkey. The “necessary structural price adjustment” is effective from 1 October 2023 and applies to all orders placed from that date.

Nexen is restructuring its prices in a context that includes lower than pre-pandemic demand and price decreases from some of the best known tyremakers.

According to Nexen, the changes are being made in order to be “more responsive to the market environment”, with company representatives adding: “This affects all of the company’s own brands for the replacement market” in an official statement published on 2 November 2023.

In March 2023, Nexen announced that it was increasing the prices of its winter tyres across all European markets as well as the UK and Turkey.