TyreSafe connecting with driving instructors at ADINJC & Intelligent Instructor conference
Almost 1,000 driving instructors from around the country attended the National Conference & Expo in Nottingham (Photo: TyreSafe)
TyreSafe exhibited at the ADINJC & Intelligent Instructor National Conference & Expo (Newark Showground, Nottingham; 8 October), continuing its mission to connect with road safety stakeholders. Almost 1,000 driving instructors and trainers from across the country attended, with a wide range of educational seminars, presentations, and dedicated zones covering various aspects of the driver training industry. TyreSafe has committed to supporting the promotion of road safety information and resources within the driver training community, and said that it welcomed hundreds to its stand, from which it was sharing tips, guidance and information about the crucial role tyres play in overall road safety. The organisation recently formed a new partnership with Intelligent Instructor, signalling its intent to build its relationship with instructors.
Jason Simms, TyreSafe manager, at the ADINJC & Intelligent Instructor National Conference & Expo (Photo: TyreSafe)
Jason Simms, TyreSafe manager, said “We were thrilled to be part of the ADINJC & Intelligent Instructor National Conference & Expo. This event provides an exceptional opportunity to connect with professionals in the driver training industry and share our knowledge about tyre safety. We believe that well-maintained tyres are a fundamental aspect of road safety, and we were delighted to engage with attendees and discuss the importance of tyre care.”
TyreSafe adds that its partnership with Intelligent Instructor has also unlocked several other communication streams to a highly engaged membership. It said the relationship provides “a gateway into influencing the tyre safety behaviours of new drivers.”
TyreSafe was also promoting the opportunities offered to driving instructors by becoming official TyreSafe supporters, both in enhancing their own approach to road safety and amplifying the tyre safety message amongst learners.
“It was a wonderful occasion, welcoming highly engaged and passionate professionals, who play a vital role in educating the next generation of road users,” Simms concluded.
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