Falken going virtual racing in 24H Series Esports

Alongside its real-world motorsport efforts in the 2023 NLS championship, the Falken racing programme is about to step up a gear following its acceptance into the 2023/24 24H Series Esports championship. Falken sim racers Jan Ternjak, Jesse Jones, Jonas Rütten, Jonas Wanner, Michael Rächl and Tim Jarschel participated in a ‘pre-qualifying’ session for the championship around the virtual MotorLand Aragón Grand Prix circuit, finishing in fourth overall. As a result, the official Falken’s Esports team is now cleared to field a GT3 car in the six-round online racing series, which gets underway with the virtual Spa Francorchamps on 1 October.

Get yourselves comfortable, because the opening five races – which include rounds at Sebring, Silverstone, Monza, and Nürburgring – each last six hours, before the series draws to a close with an epic 12-hour battle around the Circuit de Barcelona-Catalunya on 7 April 2024.

Synonymous with motorsport

“Falken is a brand that’s synonymous with motorsport and as online racing continues its meteoric rise, we want to remain relevant within the virtual paddocks,” comments Dennis Wilstermann, assistant manager marketing at Falken Tyre Europe GmbH. “We followed last season’s racing with interest and we’re looking forward to getting in and amongst the action this year.”

The Falken Esports programme is driven forwards through a partnership with Dörr Esports, which manages the official Falken Esports team on Falken Tyre Europe’s behalf. In addition to the Falken GT3 entry, Dörr Esports also qualified for the 24H Series Esports championship in its own right with a Dörr-entered GT3, and a Dörr Academy car in GT4.

“Building Falken’s reputation as a leading motorsport brand is a core part of our partnership,” says Christian Baur, team manager at Dörr Esports. “We want to reach and engage with new audiences throughout the passionate sim racing community, which is why the 24H Series Esports championship is the perfect and logical next step for our campaign.”

“We’re delighted to have the Falken Esports team joining the 24H Series Esports championship this season,” concludes Casper de Kort, Esports coordinator at Creventic. “The iconic teal and blue livery is known throughout real-world motorsport paddocks – and is slowly building a name within the online arena too. We’re looking forward to seeing what the team can do, alongside the Dörr-entered GT3 and Dörr Academy car GT4 cars.”