New Magna Tyres website

Magna Tyres has recently revamped its website and offered an update on the company’s brand promise and customer values.

Robert Gruijters, head of marketing at Magna Tyres commented: “With the re-positioning of our brand promise and customer values we want to portray more accurately…our customer feedback. With an NPS of +42, it clearly shows we exceed customer expectations. In this fiercely competitive market we, as a smaller company, simply have to try harder to satisfy our customers. Our brand promise ‘Always’ clearly demonstrate our can do mentality, which is part of our DNA.”

When it comes to Magna Tyres’ attitude towards increased customer values, four key areas have been intensified: “Flexibility, all decisions are made swiftly and delivered fast; Human, as a family-owned business, particular focus is placed on the people who purchase our tyres; Focus, offering a constantly high standard of knowledge, experience and passion at all times; Value for Money, offering similar quality as tier one brands but at a lower price.”

“At the same time Magna Tyres has also taken the opportunity to move closer to an even greener and more efficient way to distribute our tyre catalogue by transferring all the information onto a small card which when scanned will be redirected to the Product Page”, Robert Gruijters concluded.