Rich Allen appointed International Tyres commercial director

Rich Allen has become commercial director at International Tyres & Trading Ltd. Allen brings with him 12 years of experience within the commercial tyre trade, specifically with Goodyear (truck) and Yokohama TWS (speciality).

Commenting on his appointment, Rich Allen said he is delighted to return to the truck sector and challenge himself and the team within a competitive market: “I am delighted to join a well-respected family business that is renowned for their long-standing relationships, width of range and speed of response from our professional team. We are aligned with our customers in the desire to ensure the best uptime for their fleet operators. We understand it is about helping our customers service their customers in the best possible way – whilst always challenging ourselves to improve our contribution.”