Heuver Tyres an Alliance OEM distributor for Benelux

Heuver Tyres is now distributing Alliance tyres to Benelux-based OEMs. For the Dutch wholesaler, this arrangement represents an even closer partnership with Yokohama Off-Highway Tires within the region.

“We are proud to have become co-distributor of the Alliance brand for the OEM market in the Benelux,” states Laura van den Heuvel, director sales at Heuver. “We have been successfully distributing Alliance tyres to tyre specialists in the Benelux since 2010. In doing so, we have invested heavily in our service level in recent years. We see the expansion into the OEM market as a great appreciation and a logical step towards the future. With our huge stock and a total storage capacity of more than 65,000 m2, we can always deliver any desired tyre-on-wheel combination quickly.”