LKQ Euro Car Parts to sponsor first Automechanika Birmingham Garage Awards hosted by IAAF
LKQ Euro Car Parts will be the headline sponsor of the first Automechanika Birmingham Garage Awards, hosted by the Independent Automotive Aftermarket Federation (IAAF). Celebrating outstanding achievements across the garage sector as well as the federation’s lobbying activity, the awards will be held on the evening of Wednesday 7 June at Hilton Metropole NEC. The event coincides with the automotive aftermarket trade exhibition, Automechanika Birmingham, where LKQ Euro Car Parts promises “an eye-catching display”. Award nominations are now open; you can submit your nominations here.
Andy Hamilton, chief executive officer at LKQ Euro Car Parts, said: “Recognising best practice within the aftermarket is an important step in driving the whole industry forward, so it can continue to support livelihoods and offer a top quality, great value, local services to consumers and businesses across the country. Garages, bodyshops and the thousands of people that work for them are the lifeblood of our industry, so it’s only right that we celebrate their contributions and achievements.
“The IAAF plays such an important role in supporting the independent aftermarket, so it means a lot to be able to stand alongside them as sponsors for the launch of these awards.”
Awards will be presented in eight different awards categories, recognising a variety of attributes from business operations, customer service, marketing campaigns and community initiatives. IAAF membership is available to independent garages. The federation campaigns on behalf of garages on a variety of issues, such as: ensuring the independent sector receives access to vehicle manufacturer data; ensuring their voice is heard on Block Exemption Regulations (BER) and Type Approval legislation; and fighting to retain the annual MOT test.
Mark Field, IAAF chief executive, said: “The Federation has experienced more demand from garages who would benefit from IAAF representation. As we step up our offering to them, we’re grateful to have the backing of some key names in the industry. LKQ Euro Car Parts is a great example of this in their sponsorship of the upcoming awards ceremony, which particularly resonates as it’s the first of its type hosted by the IAAF, to reward and recognise garages’ contribution to the industry.”
“Our new awards at Automechanika Birmingham 2023 are an opportunity for us to showcase the best of the best in the industry – and is another step in the right direction for us in bridging the gap between garages and the rest of the supply chain.”
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