The Ronal Group displays Energy Wheel concept at Essen Motor Show
The Ronal Group has displayed its latest Ronal and Speedline Corse wheels at the Essen Motor Show (3-11 December, Hall 7) including its innovative new Energy Wheel. The new concept wheel uses a generator to produce energy while driving; storing this energy in a battery. An LED lighting system located in the gaps between the wheel spokes is supplied with this energy and can then light up in different colours, thus also functioning as a warning system. The company’s exhibition highlight was presented in a darkened container to maximise the impact of the patent-pending concept.
In addition to the special concept wheel, the Ronal Group exhibited a selection of current Ronal wheels, including the sustainably produced new Ronal R72 design with aero ring and the cult Ronal R9 wheel with gold-silver contrast surface. The Speedline Corse exhibits included the sporty SC1 Motorismo in the new 18-inch size, which is made with a particularly high proportion of recycled material and is available in a gloss-turned matte black finish.
The wheel supplier often includes a special motorsport vehicle on its show booths; for 2022, the Ronal Group hosted the bio-concept car of the Four Motors racing team, a Porsche 718 Cayman GT4 Clubsport: the world’s first bio-series racing car. The car is equipped with the CO2-neutral Ronal R70 blue wheels and incorporates lightweight components made of bio-fiber composites.
The company also offered photo booths for visitors to capture images or create boomerangs, sharing them on social media channels to be in with a chance of winning such prizes as a VIP weekend for two at the Nürburgring, including a cab ride and a meet-and-greet with racing driver and band member Smudo from the Fantastischen Vier.
Philip Müller, head of group aftermarket, drew positive conclusions from the show: “We were very pleased to be back at the Essen Motor Show this year after a two-year break due to the pandemic and to be able to present our new wheels to interested car fans. The atmosphere was great and it’s important for us to keep our finger on the pulse by direct contact with our end consumers. The Essen Motor Show is the ideal meeting place for this.”
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