Asahi Kasei invests in Circularise as part of 11-million-euro fundraising

Asahi Kasei has invested in Circularise B.V., a start-up company based in the Netherlands that provides digital product passports and mass balance bookkeeping software. Asahi Kasei made the investment valued at a total of 11 million euros together with Brightlands Venture Partners, 4impact capital and Neste in November 2022.

Circularise was founded in 2016 and aims to “accelerate the shift towards a circular economy through supply chain traceability and transparency”. To that end, Circularise has developed “a highly reliable supply chain management system that achieves both data anonymity and transparency using blockchain technology”, according to Asahi Kasei representatives.

This means various information on raw materials, recycling history, biomass and recycling content, carbon footprint, third-party certification etc can be traced through the supply chain while maintaining the confidentiality of each stakeholder’s information.

The ultimate goal is for Asahi Kase to contribute to “a carbon-neutral and sustainable world by joining the establishment of a digital platform ensuring reliability and transparency in the supply chain through its investment in Circularise”.