Yokohama kickstarts the bank holiday weekend at The Classic
It’s a bank holiday weekend and the UK is looking forward to the three-day break. Yokohama has kicked off the weekend at Silverstone Circuit for Europe’s biggest historic racing event, The Classic.
Having been the official tyre partner of the festival since 2018, Yokohama is keen to engage with the thousands of families and motor racing fans at the event enjoying a host of entertainment and fun-filled festivities.
Historic cars are the main attraction this weekend, with Yokohama showcasing a selection of notable vehicles from across its history. The Yokohama Legends display features some of the world’s most remarkable cars while the Yokohama stand has a selection of iconic vehicles from throughout Yokohama’s long-standing history with motorsport and road vehicles, including a rare Aston Martin Vanquish and two championship-winning MINI rally cars.
Commenting on Friday’s event, James Brown, marketing manager at Yokohama HPT, said: “What a fantastic start to the weekend and a really great turnout this year. The Classic is always such a brilliant event to be a part of and there was plenty of action both on and off the track for everyone. The Skills Zone is always super popular with the children and our display of legendary cars has been a real hit. The team and I are excited to be meeting everyone over the weekend.”
Yokohama is also showcasing for the first time in the UK, its new Advan Neova AD09 tyre following its official launch at the Nürburgring in Germany earlier this year.
Visitors attending The Classic can find Yokohama in purple zone 10, opposite the Village Green.
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