Laurence Nichols driving Harlow business into new era after 50-year anniversary

Essex garage owner Laurence Nichols has promised to drive his Harlow business into a new era having strengthened ties with the First Stop network on his 50^th anniversary in the motor trade. Nichols runs Uncle Tom’s Motorist Centre, which he named after his father who died in 1989. Now 63, the garage owner began his career making the tea for colleagues back in 1972, before his family business fully kicked into gear in 1976. When his father Tom passed away, he decided to change the name of the garage in his memory. He says thoughts of his father continue to spur him on.

In keeping with a journey towards a bright future, Nichols decided to renew his partnership with the First Stop network, which will enable his business to keep on improving, with even more strings to its bow than before.

He said: “Being a First Stop partner adds strength and professionalism to our automotive offering and as a result, our customers benefit from a better service. It gives us access to new information and greater scope for buying direct. Their relationship with Bridgestone is a really strong selling-point, as we are able to stock some incredible products in all sizes to meet the needs of our customers. The strength of the national network does provide a number of benefits.

“These include point-of-sale material and assistance regarding employment law and compliance matters which a community-based business like ours finds invaluable. Most importantly, the First Stop team will generate new customers through its proactive work and online marketing support, with more online sales expected.”

Uncle Tom’s Motoring Centre owner Laurence Nichols has strengthened the business’s ties with the First Stop network on his 50th anniversary in the automotive industry (Photo: First Stop)

Nichols reflects on an enduring career in the automotive industry, adding that his best years are still ahead of him: “I started when I was 12 years old, when I was working as a tea boy. Within a year I’d moved on to wheel balancing, then I’d graduated to tyre fitting. Finally, in 1976 I worked in the family business.

“The name Uncle Toms Motoring Centre came as a result of the death of my father in 1989.  After considering all derivatives of ‘fast’, ‘speedy’ and ‘quick’, we decided to follow a family theme involving my father’s name.  This was based on the fact that he had several nieces and nephews and when any of them needed their cars repaired they went to see ‘Uncle Tom’ and that is where the name comes from.

“Has the industry changed much in the last four decades? Just a bit! We’ve moved from cross-ply to radial, for one thing. When I started, every tyre had an inner tube, for a start. The tyre sizes have dramatically increased and also the original equipment options.  It seems like every new model of car released has its own specific tyre fitment.”

Laurence Nichols may be an old hand but he’s relatively new to the First Stop network. He sees the partnership as a way to keep the business running as smoothly as a well-oiled engine. As a result, he says he is in no doubt that First Stop will help him extend a 50-year career way beyond his golden anniversary.

“I put my longevity down to moving from the workshop floor into total admin as the paperwork and legislation has increased and this is another reason why being part of First Stop makes sense.

“No, I won’t be stopping yet. I’d say that there’s at least another 10 years in me!”