Appointments, promotion boost ATS Euromaster’s B2B growth

ATS Euromaster has expanded its sales team with the appointment of Craig Archibald as business development manager and John Hall as territory account manager for the north of England. In addition, effective 1 July, Dan Hickman will be promoted from his current role of territory sales manager to national sales manager, with a team of experienced territory account managers reporting to him.

The two new additions form part of a restructure of the company’s sales team to support growth in demand for its services within the B2B sector post-pandemic as well as its own growth ambitions for the tyre and service, maintenance and repair (SMR) operation. The managerial restructuring comes as the tyre and maintenance provider comes out of the pandemic and looks to increase business nationally and regionally, especially within the B2B market, where it is targeting fleets with 30+ vehicles as well as smaller fleets via its National Business Club offering.

An exciting opportunity

Craig Archibald, the newly appointed business development manager for corporate sales, has an extensive background in this area having undertaken similar roles at companies including Autoserve, Manheim, Wincanton Fleet Services and GE Capital Fleet Services. “I am delighted to join ATSE at an exciting time for the business,” he says. “It has seen an increased market appetite for the services they offer and now has ambitious plans to expand. I will strive to achieve the strategic objectives while delivering sustainable and profitable business. My background and knowledge of larger fleets needs make this an exciting opportunity for me.”

John Hall, the now north of England territory manager, has a strong sales background having previously worked with companies such as Mascus, Salesfire and Sandhills Publishing. “I strongly believe in aligning benefits of products to customer needs and business issues,” says Hall. “In my previous roles, I have delivered sales of 125-150 per cent above target and I am thrilled to be a part of ATS Euromaster.”

Jason Chamberlain, who was appointed sales director at ATS Euromaster in January, adds: “These are significant appointments, and I am pleased to welcome John and Craig to the team. Their extensive background in their respective fields will help drive our vision for regional and national tyre and SMR business growth, helping us to continue delivering value and support to our existing customers while also winning the hearts and minds of new ones.

“Dan Hickman has done an amazing job as territory sales manager and his promotion is not just a reward for his achievements, but crucially will drive further growth as well as deliver outstanding customer services to existing ATS Euromaster customers while contributing to finding more efficient ways of service delivery,” continues Chamberlain. “We are committed to launching new services and enriching our current offer over the next 12 months for our B2B partners, SME fleets and Business Club customers.”