CAM sponsors Gloucestershire pool player

Tyre industry software specialists CAM have backed a Gloucestershire-based tipped as a prospective World Champion through. Cam’s sponsorship agreement for the 2022 season forms part of its ongoing CSR and brand awareness programme.

36-year-old Richard Gifford, who is currently ranked 16th for the 2022 world championships, has had a string of strong performances, including finishing second at the World Team Championship competing for Wales in 2018, and, most recently, missing out on the quarter finals of the Ultimate Pool Pairs Cup, as he and his partner were in one of the most hotly contested groups in the tournament.

Ryan Naughton, director of operations of CAM, commented: “Pool is a growing sport both in the UK and around the world, so we’re delighted to support one of the UK’s top players. We see that Richard has a lot of potential and hope our sponsorship will help propel him up the rankings and towards some great results at the major tournaments.”

Richard Gifford adds, “I’m delighted to have the backing of CAM and its support will enable me to invest in my development as a pool player. This means I will be able to spend more time on the practice table working on situational play that will lead to me having the confidence to achieve the best results I can during the Ultimate Pool Challenger Series and the European and World Championships.”