Sailun presents truck tyres with German distributor at NUFAM 2021

Sailun has presented ‘The Smart Experience’ at the NUFAM 2021 commercial vehicle show in Karlsruhe, Germany, in collaboration with German truck tyre distributor Bohnenkamp AG. Sailun said its stand attracted much interest, with visitors enquiring about the Bohnenkamp partnership, as well as enjoying a game of table football on stand.

Andy Wilmsmeier, Sailun business development manager, DACH commented: “Both Bohnenkamp and ourselves have been absolutely delighted with the quality and professionalism of the numerous enquiries received throughout the duration of the show. We are delighted that trade shows, and face-to-face discussions, have started once again – they represent a very important catalyst for business retention and for business growth. We look forward to working with all channel partners in driving forward the Sailun brand throughout the region, and in increasing market share for the wide-ranging Sailun truck tyre portfolio.”

Held over four days, NUFAM is recognised as one of the leading trade fairs for the commercial vehicle sector, attracting visitors from Germany and neighbouring European countries. In light of the recent pandemic circumstances, NUFAM 2021 was viewed as a remarkable success. According to official figures released by the show’s organisers, over 22,000 visitors attended – matching 2019 levels – trade representatives from more than 350 manufacturers and service providers from thirteen countries visit[1]ed the show.

The next NUFAM will take place from September 21 to 24, 2023 at the Karlsruhe Exhibition Centre.