HiQ upgrading in-store experience following brand re-vamp

HiQ has started to roll-out enhanced customer experiences across its network of 108 branches following a recent brand re-vamp announced on 18 March 2021. According to the company, the design elements support HiQ’s core values of honesty, value and trust. The modular approach supports multiple retail formats from large to small.

“It’s not just our branding that sets HiQ apart. Our brand vision, values and promises do too. They are as important to our customers as they are to us. They shape who we are, our brand promises, and our vision for the future. Customers are in charge. They’re demanding a seamless customer experience, from online to offline, with on-demand convenience, trust and value. All of which a HiQ franchise delivers”, company representatives said in a statement on the tyre retail business’ website.