Bridgestone buys iTrack Solutions from Transense Technologies

Bridgestone has bought iTrack, which provides tyre management solutions for the off-the-road (OTR) market, from UK-based Transense Technologies Plc. All employees of the iTrack Solutions business will join Bridgestone as part of the acquisition. No financial details have been released.

According to Bridgestone, the business offers “a comprehensive tyre pressure monitoring system (TPMS) specially designed for mining tyres”. In addition to tyre temperature and pressure monitoring, the iTrack tyre management platform provides customizable geofencing, speed alerts and more to help mining customers optimize their operations for increased productivity and profitability.

The acquisition follows the news that Bridgestone entered into a joint collaboration agreement with Transense in August 2019 and began referring OTR customers to the iTrack solutions platform at that time. Bridgestone reports that customer response to the tyre management platform has been positive. From here on, Bridgestone says it plans to expand the offering to additional OTR customers as it integrates the solution into its portfolio.

“This acquisition helps move Bridgestone closer to its goal of becoming a leader in sustainable and advanced mobility solutions,” said Tomohiro Kusano, vice president and senior officer, G-MAA (Mining, Aircraft, Agriculture) solutions business, Bridgestone Corporation. “As a global solutions provider, Bridgestone will create new value for our customers by delivering tyre and mobility-related data that enhances their operations.”

The formerly Transense-owned iTrack system Bridgestone has purchased includes a range of data capture, management and alert features (Image: Bridgestone)