Conti extends UAE partnership with EUT

Continental has renewed its tyre distribution partnership with Emirates for Universal Tyres (EUT). EUT will continue as the exclusive distributor of Continental tyres in the UAE at least until 2023.

The renewed arrangement between the two companies highlights Continental’s expanding commitment to the region with support for customers across the UAE and the Middle East.

In 2019, Continental opened a parts warehouse in Jebel Ali to streamline supply of passenger and commercial vehicle tires to retailers in the area.

Karel Kucera, managing director of Continental Middle East, commented:

“We are very pleased to be continuing our agreement with EUT which has been a key partner of ours in the Middle East now for the last 10 years. They have been with us at key moments during our growth over those years. Most recently that includes things such as our groundbreaking sponsorship of the 2019 AFC Asian Cup in the UAE as well as the development and launch of the regionally-tailored Generation 6 tyre range. I am confident that we will continue doing great things together in the UAE.”