TECH USA launches new e-commerce site

TECH Tire Repairs, a wholly-owned company of Technical Rubber Company (TRC) has launched a new e-commerce site. According to the company, the site provides a way for any automotive, commercial truck or agriculture repair shop not supported by a TECH distributor, to access 24-7-365 TECH’s products.

“Reaching customers not currently served by a TECH distributor, the e-commerce site has the power to strengthen our distribution network by accessing untapped customer opportunities,” said Chris Intihar, TECH Americas General Manager “It’s important for our distributors to know that the idea behind this site is to help generate new customers which they would be able to service. Most importantly, the goal is to get our world-class products into the hands of new customers who value TECH’s high-quality products. It is a tool meant to establish and enhance relationships.”

The e-commerce site, which soft-launched in October, allows customers to quickly order from a comprehensive line-up of TECH’s industry-leading tyre and wheel service products at the click of a button. New products will be added regularly.

Since going live, the site has reportedly received “steadily increasing traffic, successful sales, and has already led to the identification of new customers”.