Kwik Fit Italy now at 57 centres

Kwik Fit’s first Italy National Convention has taken place in Milan, celebrating the network’s growth to 57 centres. The event, with its title “Choose Kwik Fit. Being Kwik Fit” highlighted the strength of the Kwik Fit brand, with specific reference to Italy, and focused on the shared values of the company and its franchisees.

The impact that the network has had on the tyre sector in Italy was highlighted by the presence at the event of 16 major companies in the automotive sector, including Yokohama Italia, Magri Gomme, Pirelli, Michelin, Goodyear, Hankook and Continental.

In addition to these major tyre suppliers, companies providing software, digital marketing, payment devices and solutions, vehicle equipment and electronics, accessories, wheels and much more participated in the event.

At the event, the leadership team of CDG-ONE, Master Franchisee of Kwik Fit for Italy, highlighted all the objectives achieved so far, including the network reaching 57 centres across the country. The organisation then outlined the activities put in place to achieve the group’s 2020 targets.

During the meeting the affiliates Botol Car Service and Daniele Gomme outlined their own experience of the advantages of using the Kwik Fit Way and the use of new digital cards on tablets for diagnostics and assistance.

Federico Tebaldini, CEO of CDG-ONE, said: “The conference was a major success and it was great to be able to bring all our centres together so that they could share experiences. We are still a very young network in Italy but we are experiencing rapid growth so it is important that we learn as much as we can from each other, as well as from the Kwik Fit support team. I would like to thank all the suppliers for attending as they provided significant input into the event. We look forward to our next event which will be even bigger.”