Ring backs TyreSafe

European lighting and automotive aftermarket specialist, Ring has become a supporter of TyreSafe. Ring will help spread the key messages of TyreSafe’s campaigns and support the charity in its ongoing awareness raising. The company supplies a tyre safety kit for motorists, including award-winning tyre inflators, tread depth and pressure gauges and emergency sealants.

In the past five years, tyre defects have contributed to more than 3,000 road accidents in the UK, resulting in more than 5,300 casualties, with an estimated cost to the UK economy of £461 million. Each year, there are more than 10 million illegal tyres on vehicles in the UK. As well as ensuring safety, motorists with properly maintained tyres can also improve fuel efficiency, helping saving money and cut CO₂ emissions.

Henry Bisson, marketing manager at Ring, says: “Tyres are the only point of contact with the road, so it’s vital that motorists understand how to maintain them properly. As such, the work TyreSafe does to raise awareness of the issues and educate drivers is essential and we’re delighted to offer our support to their ongoing campaigns.”

Stuart Jackson, chairman, TyreSafe, says: “TyreSafe is delighted to welcome Ring, as our supporters’ role is vital in helping to raise awareness of our potentially life-saving message. We’ll be working with them and all our supporters to continue to educate motorists on the importance of tyre safety and how a routine of tyre checks can reduce their risks on the roads, as well as save money and cut CO2 emissions.”