F1 ‘possibly the most demanding customer that we have’ – Isola

Pirelli’s agreement to supply tyres to Formula 1 for another four years follows a year in which the manufacturer confirmed it was working on a Cyber Tyre solution – Pirelli’s smart tyre development programme – for motorsport. After securing another term supplying the pinnacle of motorsport Pirelli’s car racing manager Mario Isola tells Tyres & Accessories why the tyre manufacturer was so keen to continue with its Formula 1 supply deal.