Avon Tyres headline sponsor of Fleet Live

Avon Tyres is the new headline sponsor of Fleet Live, the largest event for the fleet sector in the UK, attracting over 2,000 visitors, taking place at the NEC in Birmingham on 9-10 October.

Established in 1885, Avon has a long history of developing, producing and selling tyres. The British brand will showcase its van and 4×4 tyre ranges suitable for fleet vehicles on stand E40 at the NEC. Avon is a well-established name in the fleet market and its highly-popular AV11 van tyre is the tyre of choice of many leading fleets as it offers excellent value for money thanks to its mileage performance and ability to withstand the harsh demands of urban driving where its resistance to impact damage is a key benefit. It is available in a range of fitments to suit vehicles such as the Ford Transit, Iveco Daily, Vauxhall Vivaro, Volkswagen Transporter Window Van and Mercedes Sprinter.

The Avon WM-Van is a winter van tyre featuring a high silica content to deliver extra traction in the wet and cold. Also on display will be Avon’s ZT7 and ZV7 car tyres which fit many popular car fleet vehicles, as well as the ZX7 SUV tyre. Both the ZV7 and ZX7 feature an “A” grade for wet grip.

Visitors to the show will also have the opportunity to meet with members of Avon’s National Accounts sales team, headed by Tony Shaw, who will be able to discuss the brand’s fleet offering in more detail.

Michiel Kramer, marketing director for Avon Tyres, said: “Fleet Live is an important event for us, as it puts us in front of over 2,000 fleet decision-makers. We are thrilled to confirm that Avon Tyres is the new headline sponsor for the show, which is the biggest of its kind for the fleet management community in the UK. The commercial vehicle market is of great significance to the Avon brand.”