Rotalla and Routeway’s SUV patterns

Enjoy Tyre’s Rotalla and Routeway brands are aiming at the mid-range across all sectors including SUV and 4×4.

The Rotalla brand has been established in Europe over the past decade and millions of tyres have been distributed throughout most European countries during this time. The Routeway range was added to the Enjoy product portfolio in 2012 with the same ambitious objectives and now both Rotalla and Routeway include competitive EU tyre Labelling with many sizes rated at CB and CC.

Rob Henderson, Enjoy Tyres general manager for the UK and Europe said: “With complete EU legislation compliance, it is an insistence on perfection that has enabled both the Rotalla and Routeway brands to continually increase their sales growth in the UK and Europe.”

The Rotalla SUV tyre range includes the RF10 HT and the new A/T AT-01. The RF10 presents 36 sizes along with an impressive EU Label rating of EC. For light off road surfaces this pattern incorporates a special internal structure including twin reinforced steel belts and spirally wrapped nylon to stabilize the tread area and increase overall durability. RF10 HT is currently available in 30 sizes which will be increased in due course.

The new Rotalla AT-01 pattern offers a number of important benefits including traction on wet road surfaces, increased durability and steering performance and increased wear resistance and stone damage prevention. The AT-01 range holds a CC rating in EU Tyre Labelling and is currently available in five size options from 235/75/R15 to 255/70/R15.

Whilst Routeway presents three patterns, the Suretrek RY88 SUV HT, Suretrek RY86 UHP Sport and the RY87 SUV AT. Both brands are exclusively sourced from two different manufacturers that are totally independent of each other therefore giving a completely unique appearance to both ranges.